Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ice Pack is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Ice Pack performance in the Iraq and how they change over time
See what factors influence Ice Pack performance in the Iraq and how they change over time
Available by subscription
Available by subscription
An analysis of Ice Pack' competitors in the Iraq
An analysis of Ice Pack' competitors in the Iraq
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ice Pack's market performance is at the 97th percentile, indicating a leading position. This suggests strong customer preference. Competitors in the same range include: Adam's secrets kitchen +cafe, 99Grill-kirkuk, مطعم نينوى . كبة . بيتزا . لحم بعجين, Shariqah Restaurant, Karam Baghdadi Restaurant and Gardens, and Grape leaves.
Outlet count indicates brand reach and market presence. Monitoring distribution informs expansion and resource allocation strategies.
Ice Pack has 8 outlets in Baghdad Governorate and 1 in Erbil Governorate. Baghdad accounts for 88.89% of total locations, indicating a concentrated market presence.
Competitor analysis reveals market dynamics and customer preferences, helping refine brand positioning and capture market share.
Ice Pack's customers also visit TODAY Rest & Cafe, Shawarma Corner - Erbil, فروج ونص, رضا علوان, and Nadiya Ice-cream, each with 11.11% cross visitation. This reveals shared customer base.
Understanding traffic workload informs staffing, inventory management, and operational efficiency to optimize customer experience.
Ice Pack experiences peak traffic between 17:00 and 22:00, with a significant drop after 22:00. Minimal traffic is observed from 01:00 to 08:00.
Consumer segment analysis enables targeted marketing by aligning products and messaging with distinct demographic group preferences and behaviors.
Women (181 affinity index) and Gen Y (175 affinity index) are overrepresented among Ice Pack's consumers. Men are underrepresented (86 affinity index), relative to average consumers.