Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
HEYTEA is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence HEYTEA performance in the United States and how they change over time
See what factors influence HEYTEA performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of HEYTEA' competitors in the United States
An analysis of HEYTEA' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
HEYTEA's Market Performance is at the 99th percentile, indicating a leading position. This means HEYTEA outperforms 99% of Cafe & Restaurants brands in the United States based on foot traffic. Performance peers in the same percentile: Wolf Bay Restaurant, Amélie's French Bakery & Café, SOUTHERN FIRE KITCHEN, Full Moon Oyster Bar, La Buena Vida, VIVA VILLA MEXICAN GRILL.
Customer satisfaction (CSAT) reflects loyalty and brand perception, impacting retention and revenue. Monitoring trends identifies areas for improvement.
HEYTEA's overall customer satisfaction is 73%, a decrease of 18.4 percentage points year-over-year. In New York, CSAT is 81%, decreasing by 9.5 percentage points. This reveals a need to investigate and address factors affecting customer satisfaction to prevent further decline and improve customer retention.
Outlet count indicates market presence and growth. Tracking expansion identifies geographic strengths and potential areas for further development.
HEYTEA has a limited number of outlets in the United States: one in New York, one in California, and one in Washington. This indicates a relatively small physical footprint, suggesting a focus on specific markets or a recent entry into the US market.
Knowing top competitors based on shared customers helps refine targeting, identify opportunities, and adjust positioning for competitive advantage.
HEYTEA's top competitors, based on cross-visitation, are Starbucks (9.38%), Din Tai Fung (5.21%), maman (3.13%), A&J Restaurant (3.13%), and FOB Poke Bar (3.13%). This suggests that HEYTEA's customers also frequent these establishments, potentially for similar or complementary products and experiences.
Traffic workload by hour reveals peak times, helping optimize staffing, manage resources, and enhance customer experience during busy periods.
HEYTEA's peak traffic workload occurs between 11:00 AM and 9:00 PM, with the highest workload around 2:00 PM (67.86%). There's minimal traffic before 11:00 AM and after 10:00 PM. The data suggests adjusting staffing and resources to match these peak hours for optimal efficiency and customer service.
Consumer segment analysis by gender and generation informs targeted marketing, positioning strategies, and product development to maximize relevance.
HEYTEA's customer base shows high affinity with Women (124 index) and Gen Y (162 index) and Gen Z (148 index). This highlights that they are overrepresented in HEYTEA’s customer base. Men are slightly underrepresented (80 index), and Gen X (18 index) are very under-indexed.