Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Helados Jauja is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Helados Jauja performance in the Argentina and how they change over time
See what factors influence Helados Jauja performance in the Argentina and how they change over time
Available by subscription
Available by subscription
An analysis of Helados Jauja' competitors in the Argentina
An analysis of Helados Jauja' competitors in the Argentina
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference.
Helados Jauja, with a market performance of 98, is a leading brand in the Cafe & Restaurants industry in Argentina, indicating strong customer preference. Performance peers include Paesano, La Estancia, Patio de la Cañada, Permiso Café, Santo and Caseratto with percentile equals to 98. This suggests that Helados Jauja captures a significant share of customer visits compared to its competitors.
CSAT reflects customer loyalty and brand perception. Monitoring changes helps improve service and retain customers.
Overall customer satisfaction for Helados Jauja is 81%, down 2.4pp year-over-year. Río Negro Province shows 83%, while Buenos Aires has significantly lower satisfaction at 65% with a decrease of 22.4pp. Chubut Province increased to 75%. Focus on Buenos Aires is needed to address the CSAT decrease. The dynamic CSAT data shows fluctuations, requiring further investigation to pinpoint causes.
Average check indicates spending per customer, crucial for revenue insights and pricing strategy optimization.
The overall average check for Helados Jauja is 16.3K ARS, a significant increase of 96.1% year-over-year, indicating customers are spending considerably more. Río Negro Province maintains an average check of 16.3K ARS with 0% growth value. High overall growth suggests effective upselling or price adjustments, which should be analyzed further to ensure sustainability.
Outlet count indicates brand reach and growth potential. More outlets can increase market presence and accessibility.
Helados Jauja has 6 outlets in Buenos Aires, 5 in Río Negro Province, 2 in Chubut Province, and 1 in Neuquén Province. Buenos Aires has the highest number of outlets, indicating a strong market presence in that region. The distribution across different provinces suggests a regional expansion strategy, with potential for further growth in under-represented areas.
Knowing top competitors helps refine marketing and product strategies to gain a competitive edge.
Rapanui is the top competitor with a cross-visitation rate of 16.83%, followed by Mamuschka (7.92%), La Fonda del Tío (5.94%), McDonald's (4.95%), and Lucciano's (4.95%). The high cross-visitation with Rapanui suggests a strong overlap in customer base, requiring Helados Jauja to focus on differentiating factors. Other competitors show lower overlap.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation.
Traffic workload for Helados Jauja peaks between 17:00 and 20:00, with the highest traffic at 19:00 (56.05%). The lowest traffic occurs between 3:00 and 7:00. Staffing and marketing efforts should be concentrated during peak hours to maximize sales. Understanding the traffic pattern helps optimize operations.
Consumer segments reveal key demographics, enabling tailored marketing and product development efforts.
Women are over-represented among Helados Jauja consumers, with an affinity index of 102%, a 2.46% increase. Men are slightly under-represented, with an index of 98%, a 2.43% decrease. Gen Y consumers are highly over-represented, with an affinity index of 115%. These insights suggest targeted marketing campaigns focused on female and Gen Y consumers.