Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Helados Holanda is ahead of most brands
Sample of brands in the same percentile
See what factors influence Helados Holanda performance in the Mexico and how they change over time
See what factors influence Helados Holanda performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Helados Holanda' competitors in the Mexico
An analysis of Helados Holanda' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showcasing competitive strength and customer preference.
Helados Holanda's MARKET PERFORMANCE is at the 63rd percentile, indicating an average/above average position in the Mexican Cafe & Restaurants industry. This suggests a solid, but not leading, market presence compared to competitors such as Tequila a GoGo, Menudo La María, Chicken and Chips, Taqueria "Capulina", Restaurante Los Copales, and Cafetería Úrsula, who are also at the 63rd percentile.
Outlet count indicates brand reach and market penetration. Expansion in key regions can drive revenue growth and brand visibility.
Helados Holanda has a total of 18 outlets in Mexico. The State of Mexico has the highest number of outlets (5), followed by Puebla (3), Guerrero (2), Yucatán (2), and Veracruz (2). Querétaro, Hidalgo, Michoacán, Nayarit and Zacatecas each have 1 outlet.
Identifying top competitors helps refine marketing strategies. Understanding customer cross-visitation patterns reveals competitive overlap.
Helados Holanda shares customers with Toks, Mariscaly's Pizza, Top Tortas, Marymar Beach Club, and NÓMADA OUTDOORS, each with 50% cross-visitation. This indicates a significant overlap in customer preferences and necessitates targeted competitive strategies.
Traffic workload analysis identifies peak hours. This helps optimize staffing and resource allocation to meet customer demand effectively.
Helados Holanda experiences peak traffic between 15:00 and 19:00 (3 PM - 7 PM), with the highest workload at 17:00 (5 PM) at 47.97. The lowest traffic occurs between 1:00 and 5:00 (1 AM - 5 AM) with a traffic workload of 0. These insights allow for optimized staffing and service strategies during peak times.
Consumer segment analysis enables targeted marketing. Understanding gender and generational preferences improves ad relevance and engagement.
Women show a high affinity (index = 125) toward Helados Holanda. Men are under-indexed (index = 84). Gen X has a high affinity (index = 368). Targeted strategies should emphasize the brand's appeal to these demographics.