Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hard Rock Cafe is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hard Rock Cafe performance in the Austria and how they change over time
See what factors influence Hard Rock Cafe performance in the Austria and how they change over time
Available by subscription
Available by subscription
An analysis of Hard Rock Cafe' competitors in the Austria
An analysis of Hard Rock Cafe' competitors in the Austria
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Hard Rock Cafe's market performance stands at the 99th percentile, indicating a leading position. This means it outperforms most competitors in Austria's Cafe & Restaurants industry. Performance peers within the same percentile range are: Santoor (modernes persisches Restaurant in Wien), Fenster Café, Schnitzel One, Gerstner K. u. K. Hofzuckerbäcker | Schloss Schönbrunn | Café Restaurant, FERHAT DÖNER, Leopoldauer Alm.
Customer satisfaction (CSAT) reflects brand perception, directly impacting loyalty, advocacy, and revenue growth. Tracking CSAT informs service improvements.
Hard Rock Cafe's overall customer satisfaction is 85%, up 9.8 percentage points year-over-year, indicating improved customer perception. However, CSAT in Tyrol is lower at 62% with a decrease of 3.3 percentage points, signaling a need for service enhancements in that state.
Average check reveals spending habits, reflecting pricing strategy effectiveness and customer affluence. It informs menu optimization and revenue forecasting.
Hard Rock Cafe's overall average check is EUR 32.5, a 7.9% increase year-over-year, suggesting customers are spending more per visit. In Tyrol, the average check is EUR 34, with no growth compared to the previous year, pointing to stable spending patterns in that location.
Outlet count indicates market presence and expansion strategy. It shows brand reach, influencing accessibility and market penetration.
Hard Rock Cafe has one outlet in Tyrol, reflecting a limited but potentially strategic presence in that state. The absence of growth data suggests a stable footprint over the measured period.
Competitive analysis identifies key rivals and overlapping customer bases, enabling strategic positioning and targeted marketing efforts to gain market share.
Hard Rock Cafe's top competitors based on customer cross-visitation are Figlmüller (8.84%), McDonald's (8.16%), Café Central (5.10%), Demel (4.76%), and Café Sacher Wien (4.08%). These brands share a portion of Hard Rock Cafe's customer base.
Traffic workload distribution reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Hard Rock Cafe experiences peak traffic between 14:00 and 17:00, with the highest workload at 15:00 (69.93). Traffic is minimal from 01:00 to 08:00. Staffing should align with these patterns for optimal service.
Consumer segment analysis informs targeted marketing by understanding demographic preferences, allowing tailored messaging and increased engagement.
Hard Rock Cafe's customer base shows a higher affinity towards women (93%), while men are over-represented (104%). Gen X is over-represented (120%), while Gen Y (83%) and Gen Z (59%) are under-represented, indicating generational differences in engagement.