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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Fluffy Fluffy is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Fluffy Fluffy performance in the United Kingdom and how they change over time
See what factors influence Fluffy Fluffy performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Fluffy Fluffy' competitors in the United Kingdom
An analysis of Fluffy Fluffy' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Fluffy Fluffy, with a market performance percentile of 99 in the United Kingdom's Cafe & Restaurants industry, is a leading brand. This high percentile shows a strong competitive position, indicating high customer preference. Performance peers such as KOZZEE, San Carlo, Eggbreak, Din Tai Fung Canary Wharf, Caledonia Bar and Indian Lounge also share a similar high standing.
Customer satisfaction (CSAT) reflects how well the brand meets customer expectations, impacting loyalty and repeat business.
Fluffy Fluffy's overall CSAT is 84%, a slight decrease of 0.7 percentage points year-over-year. In England, the CSAT is also 84%, reflecting a similar decrease. The CSAT dynamic data shows fluctuations, peaking in June 2025 at 89%. Despite the slight drop, a CSAT of 84% still indicates generally positive customer sentiment.
Average check (transaction value) shows customer spending habits and revenue potential.
Fluffy Fluffy's overall average check is 14 GBP, a 0.8% increase year-over-year. Wales shows an average check of 15.1 GBP. England demonstrates an average check of 13.6 GBP. The average check data fluctuates, with a high of 15 GBP in May 2025. A rising average check suggests customers are spending slightly more per visit.
The number of outlets indicates brand reach and market presence.
Fluffy Fluffy has 10 outlets in England and 1 outlet in Wales. The distribution shows a stronger presence in England compared to Wales. The data indicates that the brand is focused on one specific region.
Understanding competitors shows where customers also visit, indicating market overlap and competitive landscape.
Fluffy Fluffy's customers also frequent McDonald's (4.21%), Nando's (3.16%), Toby Carvery (2.63%), Black Sheep Coffee (2.63%), and Haute Dolci (2.63%). This cross-visitation data highlights key competitors and potential areas for differentiation.
Traffic workload by hour helps optimize staffing and service based on peak times.
Fluffy Fluffy's peak traffic workload occurs between 12 PM and 6 PM, with the highest activity around 2 PM. Activity is minimal before 9 AM and after 10 PM. This distribution enables optimization of resources to meet the maximum customer flow and sales.
Understanding consumer segments allows for targeted marketing based on demographics.
Fluffy Fluffy's customer base shows a higher affinity index among women (127) than men (82), indicating women are more strongly represented. Among generations, Gen Z exhibits the highest affinity (185), followed by Gen Y (120), while Gen X is underrepresented (69). This suggests targeted appeal strategies could be improved.