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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Firefly Burger is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Firefly Burger performance in the United Arab Emirates and how they change over time
See what factors influence Firefly Burger performance in the United Arab Emirates and how they change over time
Available by subscription
Available by subscription
An analysis of Firefly Burger' competitors in the United Arab Emirates
An analysis of Firefly Burger' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Firefly Burger holds a market performance percentile of 96, indicating a leading position in the Cafe & Restaurants industry in the United Arab Emirates. This high percentile shows strong competitive positioning. Performance peers in the same percentile range include Leen's DIFC (Emirates Office Tower), Dar Ward Restaurant, Village Hangout Cafe (JVC), Moon Slice Pizza Dubai, Rajasthan Al Malaki - Restaurant مطعم راجستان الملكي, and Dajdoja Fried chicken دجدوجة دجاج مقلي.
Customer satisfaction is vital for brand loyalty and growth, reflecting the quality of service and products, directly impacting revenue and reputation.
Firefly Burger's overall customer satisfaction (CSAT) is 90% in the United Arab Emirates. However, it has experienced a decrease of 5.4 percentage points year-over-year. The CSAT in Sharjah Emirate is also 90%, with a similar decrease of 5.4 percentage points. The trend indicates a need to investigate and address factors contributing to the decline in customer satisfaction.
Average check reflects customer spending per visit, influencing revenue and profitability, and indicating pricing strategy effectiveness.
The overall average check for Firefly Burger is 88.1 AED, showing a year-over-year decrease of 3.8%. In Sharjah Emirate, the average check is 88.1 AED, which remained stable. The decrease in overall average check suggests that customers are spending less per visit.
Tracking the number of outlets indicates brand expansion and market reach, influencing brand visibility and customer accessibility.
Firefly Burger has 1 outlet located in the Sharjah Emirate, United Arab Emirates. This indicates a limited physical presence, focused on this specific region.
Competitor analysis helps refine strategies by identifying key players and understanding customer preferences within the competitive landscape.
The top competitors for Firefly Burger, based on cross-visitation, include Laffah Restaurant (5.08%), Pickl (5.08%), القهوة العربية فرع (3.39%), Chicken Station Restaurant (3.39%), and Al Shamouty Cafeteria (3.39%). These brands are frequently visited by Firefly Burger's customers, suggesting they offer similar or complementary products/services.
Analyzing traffic workload by hour helps optimize staffing and resource allocation, ensuring efficient service during peak times.
Firefly Burger experiences peak traffic workload between 12:00 PM (Hod 12) and 11:00 PM (Hod 23), with the highest workload at 9:00 PM (Hod 21). Traffic is minimal between midnight (Hod 0) and 11:00 AM (Hod 11). This data suggests optimal staffing should be scheduled for late afternoon and evening hours.