Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
El Pollo Loco is right in the middle
Sample of brands in the same percentile
See what factors influence El Pollo Loco performance in the Guatemala and how they change over time
See what factors influence El Pollo Loco performance in the Guatemala and how they change over time
Available by subscription
Available by subscription
An analysis of El Pollo Loco' competitors in the Guatemala
An analysis of El Pollo Loco' competitors in the Guatemala
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's foot traffic share, indicating competitive strength and customer preference in the industry.
El Pollo Loco holds a market performance percentile of 47 in Guatemala, positioning it as below average/lagging compared to competitors. This indicates weaker market standing. Performance peers in the same percentile range include El Ranchito De La Tia Mimi, Tortilleria la Bendición, Antojitos "Is Samy", Tono's Pizza, Restaurante Tai Jo • Santa Amelia, and VIBA24.
Number of outlets indicates brand's physical presence, reflecting market reach and accessibility to customers.
El Pollo Loco has a total of two outlets in Guatemala, with one located in Izabal and one in Escuintla. This limited physical presence defines the brand's current market penetration.
Competitor analysis identifies top rivals, revealing competitive landscape and areas for differentiation.
Customers of El Pollo Loco also frequently visit Tortillas De Harina, Pollo Pinulito, Domino's Pizza, and Chochy Bakery. All mentioned competitors have a cross-visitation rate of 100, highlighting significant overlap in customer preference.
Traffic workload shows peak hours, enabling optimized staffing and resource allocation for better service.
Traffic workload for El Pollo Loco peaks between 18:00 and 22:00, with the highest workload at 20:00 (68.29). This data suggests a need for maximized staffing during these hours.