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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Crumbl is ahead of most brands
Sample of brands in the same percentile
See what factors influence Crumbl performance in the Nigeria and how they change over time
See what factors influence Crumbl performance in the Nigeria and how they change over time
Available by subscription
Available by subscription
An analysis of Crumbl' competitors in the Nigeria
An analysis of Crumbl' competitors in the Nigeria
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Crumbl's market performance is at the 74th percentile, indicating an above-average market position in Nigeria's Cafe & Restaurants industry. This suggests that Crumbl outperforms many competitors in attracting customers. Performance peers within the same percentile range include Tilapia Island Resort - Abak, Purplenvanilla Foods ABUJA (BEST SHAWARMA), Pizeria Café & Grill, De Arena Garden Bar, Hadiza Bolungu, and 214Global Bar Apomu. A 26-point decrease year-over-year shows market position became worse.
Outlet count indicates market presence and expansion, reflecting brand reach and accessibility to customers in different geographic locations.
Crumbl has 1 outlet in Oyo State, Nigeria. This indicates a limited but established presence in this specific geographic location. There is no growth value data, therefore it is impossible to say anything about the change of number of outlets.
Competitor analysis identifies key rivals and customer preferences, guiding strategies to differentiate, attract customers, and gain a competitive edge.
Crumbl's top competitors in Nigeria, based on customer cross-visitation, include Sweet Sensation, Bitemore Akobo, Ultima Restaurant, and Mega Chicken, each with a 50% cross-visitation rate. This indicates that half of Crumbl's customers also visit these establishments, highlighting direct competition for customer traffic.
Understanding consumer segments enables targeted marketing and personalized experiences, improving customer engagement, acquisition, and overall ROI.
Crumbl in Nigeria shows high affinity with women (index of 159), suggesting they are overrepresented among Crumbl's consumers. Men are underrepresented (index of 73). Gen X has very high affinity index of 278, meaning they are much more overrepresented among Crumbl's consumers.