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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Cofix is in the top 11% of brands
Sample of brands in the same percentile
See what factors influence Cofix performance in the Poland and how they change over time
See what factors influence Cofix performance in the Poland and how they change over time
Available by subscription
Available by subscription
An analysis of Cofix' competitors in the Poland
An analysis of Cofix' competitors in the Poland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand’s share of foot traffic, showing competitive strength and customer preference in the industry.
Cofix's MARKET PERFORMANCE percentile is 89, positioning it as average/above average within the Cafe & Restaurants industry in Poland. This indicates a solid market standing relative to competitors. Performance peers in the same percentile range include Casa Milano, Tawerna Kapitańska, Fabryka Smaków, The Tokio Tower, Restauracja Camera'lna, and Assala Kebab Płońsk. It means cofix share the part of the audience with them.
CSAT indicates customer happiness. Tracking CSAT helps improve service and retain customers by addressing concerns.
Cofix's overall customer satisfaction (CSAT) is 65%, a decrease of 5.4 percentage points year-over-year. Greater Poland Voivodeship shows a CSAT of 67% with a significant decrease of 32.7pp. Masovian Voivodeship has a CSAT of 64% with a slight decrease of 0.6pp. This suggest the need to focus on improving customer experience to regain and keep their trust.
Outlet count indicates brand reach. Monitoring the number of outlets shows the business's expansion or contraction over time.
Cofix has a total of 7 outlets in Poland. Masovian Voivodeship has 4 outlets, while Greater Poland Voivodeship, Podlaskie Voivodeship, and Lesser Poland Voivodeship each have 1 outlet. The distribution of outlets across different voivodeships suggests expansion focus in areas like Masovian Voivodeship.
Knowing competitors is crucial. Analyzing cross-visitation reveals who Cofix shares customers with, guiding competitive strategies.
The top competitors for Cofix, based on cross-visitation, are McDonald's (11.11%), Grycan - Lody od pokoleń (7.41%), and Billy's American Restaurant (7.41%). Understanding these competitive relationships enables Cofix to refine marketing and service offerings to retain and attract customers.
Traffic workload shows peak hours. Discovering traffic patterns enables better staff scheduling and resource allocation to optimize service.
Cofix experiences peak traffic between 11:00 and 18:00, with the highest workload around 12:00 (54.57). There is also a second peak at 9 and 10 hod. Analyzing the traffic workload by hour enables efficient staffing and resource allocation to meet customer demand.
Understanding customer segments helps create targeted marketing. Affinity insights inform focused strategies, improving engagement and ROI.
Women are overrepresented (affinity index of 116) compared to men (affinity index of 89). Gen Z is significantly overrepresented (affinity index of 287), while Gen X (affinity index of 49) and Gen Y (affinity index of 89) are underrepresented. This reveals the appeal of Cofix to specific demographic groups, suggesting tailored marketing for Gen Z and strategies to engage Gen X and Gen Y.