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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Circle K is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Circle K performance in the Egypt and how they change over time
See what factors influence Circle K performance in the Egypt and how they change over time
Available by subscription
Available by subscription
An analysis of Circle K' competitors in the Egypt
An analysis of Circle K' competitors in the Egypt
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals a brand’s share of foot traffic, indicating competitive strength and customer preference in the cafe & restaurant industry.
Circle K is a leading brand with a market performance percentile of 98 in Egypt. This means it's in the top 2% of brands in the Cafe & Restaurants industry, showing strong customer preference. Performance peers in a similar range include Daily Dose, Aroma Lounge - Mivida, Burger King Dark Kitchen, مطعم بيبو, Willow’s Egypt, and Tivoli Dome Alexandria.
Customer satisfaction reflects brand loyalty and service quality, crucial for sustained growth and positive word-of-mouth in the cafe & restaurant sector.
Circle K shows a strong customer satisfaction trend in Egypt, with an overall CSAT of 77%, a significant 12pp increase year-over-year. Giza stands out with a 93% CSAT, indicating exceptional service there. Dynamic CSAT data shows satisfaction increasing over the measured period.
Outlet count indicates brand reach and market penetration, essential for capturing diverse customer segments in the cafe & restaurant industry.
Circle K has a total of 7 outlets in Egypt. Cairo and Giza each have 2 outlets. Ad Dakahliya, Asyut and Alexandria have 1 each. This distribution provides insights into Circle K's current market footprint.
Competitor analysis helps identify key rivals and customer overlaps, informing competitive strategy and market positioning in the cafe & restaurant arena.
Circle K's main competitors in Egypt, based on cross-visitation data, are McDonald's (10%), Starbucks (7.78%), Koshary El Tahrir (6.67%), McDonald's (6.67%), and KFC (6.67%). This indicates a significant overlap in customer base with these established brands.
Traffic workload analysis helps optimize staffing and resource allocation, ensuring efficient service during peak hours in the cafe & restaurant environment.
Traffic workload is highest between 12:00 PM and 10:00 PM, peaking at 62.6 at 6:00 PM, and lowest between 3:00 AM and 5:00 AM, indicating the busiest and slowest times for Circle K in Egypt.
Understanding consumer segments enables targeted marketing, tailoring products and messages to resonate with specific demographics in the cafe & restaurant market.
Circle K's customer base in Egypt demonstrates higher affinity among men (123) and Gen X (186). This suggests a stronger connection and engagement with these demographics compared to women and Gen Y who are under-indexed.