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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chili's is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Chili's performance in the Qatar and how they change over time
See what factors influence Chili's performance in the Qatar and how they change over time
Available by subscription
Available by subscription
An analysis of Chili's' competitors in the Qatar
An analysis of Chili's' competitors in the Qatar
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Chili's holds the 98th percentile in Qatar's cafe & restaurant industry, indicating a leading market presence. This strong position, placing Chili's in the top 2%, suggests high customer preference compared to competitors like New Sarhad Restaurant, RAMEN RESTAURANT, Brown Cafe | West Walk, The Town Village Restaurant, Soofi Mandi, and Danat Al Bahar BBQ Fish, all at the same percentile.
Customer satisfaction (CSAT) reflects customer happiness, loyalty, and brand perception, critical for business growth.
Chili's customer satisfaction in Qatar is at 92%, a decrease of 4.7 percentage points year-over-year. While overall CSAT is high, the decline suggests a need to investigate potential service or product quality issues. Al-Daayen shows a lower CSAT of 83% with a significant decrease of 13.4 percentage points, requiring focused attention.
Average check measures customer spending per visit, reflecting menu appeal and pricing strategy effectiveness.
The overall average check for Chili's in Qatar is 160.9 QAR, a 1.6% increase year-over-year, indicating higher spending per customer. Al-Daayen has the highest average check at 181.7 QAR, while Al Rayyan's average check is 175 QAR. The increase shows positive revenue trends.
Outlet count indicates brand reach and market penetration, crucial for accessibility and growth potential.
Chili's has a presence in two states within Qatar, with Al Rayyan hosting 3 outlets and Al-Daayen having 1 outlet. Al Rayyan accounts for most of the outlets. More outlets mean that the brand can provide better service.
Competitor analysis identifies brands competing for the same customers, informing differentiation and marketing strategies.
The top competitors for Chili's in Qatar, based on cross-visitation, include Papa Johns Pizza, Yee Hwa Doha Souq Mall, Tea Time, IHOP, and Go Crispy. Papa Johns Pizza, Yee Hwa Doha Souq Mall, and Tea Time all have 5.71% cross-visitation. IHOP and Go Crispy share 4.29% cross-visitation. This indicates shared customer interests or needs.
Traffic workload identifies peak hours, optimizing staffing and resources for better customer service.
Chili's in Qatar experiences peak traffic between 17:00 and 22:00, with the highest workload around 21:00 (64%). Minimal activity occurs between 01:00 and 10:00. Resource allocation can be optimized, focusing staff during the peak times. The brand needs to have a good workforce from 5 PM to 10 PM.
Understanding consumer segments tailors marketing, improving engagement and brand affinity.
Chili's in Qatar shows a high affinity among women (Index=142) and Gen Y (Index=148). This suggests that women and Gen Y have above-average engagement with the brand. Marketing initiatives might focus on these segments. Men are under-indexed compared to average population.