Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chicken Shack is in the top 6% of brands
Sample of brands in the same percentile
See what factors influence Chicken Shack performance in the United Kingdom and how they change over time
See what factors influence Chicken Shack performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Chicken Shack' competitors in the United Kingdom
An analysis of Chicken Shack' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals a brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
Chicken Shack holds a market performance percentile of 94, indicating a leading position in the Cafe & Restaurants industry in the United Kingdom. This means Chicken Shack outperforms 94% of brands. Its performance peers are Sebastian's Italian, Lazy Chef, Vinoteca, Rockingham Arms, Eagle Pizza and Rams Head Disley.
Customer satisfaction reflects brand loyalty and service quality, directly impacting repeat business and positive word-of-mouth referrals.
Chicken Shack's overall customer satisfaction (CSAT) is 66%, a 4.5 percentage point increase year-over-year. However, customer satisfaction in England decreased by 27.3 percentage points. The customer satisfaction was 75 in April 2025, but then fell to 42.11 in May 2025. This indicates a negative trend in customer satisfaction over time.
Average check reflects customer spending habits, revealing opportunities to optimize pricing and menu offerings for revenue growth.
The overall average check for Chicken Shack is £13.60, a decrease of 14.7% year-over-year. In England, the average check is £12.80 with no change in growth. The average check was 12.27 in April 2025, and remained unchanged for the rest of the reported period. This suggests a need to analyze pricing strategies.
Number of outlets indicates brand reach and market presence, reflecting expansion strategy and potential for customer accessibility.
Chicken Shack has a total of 8 outlets in the United Kingdom, with 7 located in England and 1 in Wales. The distribution indicates a strong concentration in England. This shows that the brand has a limited, but existing, presence in Wales.
Identifying top competitors highlights direct rivals, informing strategies to differentiate the brand and capture market share effectively.
The top competitors for Chicken Shack, based on customer cross-visitation, are Roca Cafe, Broken Eggs, Popeyes Louisiana Chicken, Franks Gelateria, and Plum Tree Farm - Dining & Carvery, each with a 12.5% cross-visitation rate. This means that customers of Chicken Shack also frequently visit these brands.
Traffic workload reveals peak hours, enabling optimized staffing and resource allocation for enhanced customer service and operational efficiency.
Chicken Shack's peak traffic workload occurs between 11:00 AM and 10:00 PM, with the highest traffic around 6:00 PM. Minimal traffic is observed between midnight and 10:00 AM. This highlights the need for efficient staffing during peak hours.
Understanding consumer segments allows tailoring marketing to specific demographics, maximizing engagement and brand resonance with the target audience.
The consumer base is heavily skewed towards women (72%), while men represents 118%. Gen Y shows a high affinity (201%) for Chicken Shack, meaning the brand resonates more strongly with this generation. This implies a strategic advantage when engaging with Gen Y consumers.