Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chicken N Chicken is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Chicken N Chicken performance in the Italy and how they change over time
See what factors influence Chicken N Chicken performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of Chicken N Chicken' competitors in the Italy
An analysis of Chicken N Chicken' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chicken N Chicken in Italy holds a market performance percentile of 96, which identifies it as a leading brand. This indicates a strong market standing relative to competitors like Antica Friggitoria La Masardona Roma, Little Italy, "Mottino Garda", Lew Club, Brace Pura and Lido 84. The brand is in the top 4%.
Customer satisfaction reflects brand loyalty and service quality, directly impacting retention and revenue.
Overall customer satisfaction for Chicken N Chicken is at 67%, showing a decrease of 9.1 percentage points year-over-year. However, Lombardy and Veneto show high satisfaction at 94% and 91% respectively, with growth of 21.4 and 28.4 percentage points. The trend indicates a need to address satisfaction gaps despite strong regional performance.
Outlet count reflects brand reach and market penetration, influencing brand visibility and accessibility.
Chicken N Chicken has a varied distribution of outlets across Italy. Liguria has the highest number of outlets (3), followed by Lombardy and Veneto (2 each). Tuscany, Piedmont, Emilia-Romagna and Sicily each have 1 outlet, indicating a need to explore opportunities for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and positioning.
The top competitors for Chicken N Chicken, based on cross-visitation data, are McDonald's (31.82%), Starbucks (9.09%), Turkish City Kebab (9.09%), I Love Poke (9.09%), and Il Veliero Da Erasmo Pizza (4.55%). This indicates a customer overlap, suggesting Chicken N Chicken should focus on differentiating from these alternatives.
Traffic workload patterns reveal peak hours, aiding staffing and resource allocation for optimal service.
Traffic workload analysis for Chicken N Chicken reveals peak hours between 11:00 AM and 10:00 PM, with the highest traffic around 6:00 PM - 8:00 PM. Minimal traffic occurs during the night (0:00 AM - 10:00 AM), informing operational decisions like staffing to align with peak demand.
Understanding consumer segments enables targeted marketing and product strategies to increase customer affinity.
Chicken N Chicken's customer base shows a high affinity towards women (81), indicating they are overrepresented compared to the average consumer. The consumer base also skews heavily towards Gen Z (285) and Gen Y (127). Gen X are significantly underrepresented (57). Marketing efforts should focus on these key demographics.