Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Fiji and how they change over time
See what factors influence Burger King performance in the Fiji and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Fiji
An analysis of Burger King' competitors in the Fiji
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing competitive strength and customer preference.
Burger King in Fiji holds a leading position at the 97th percentile. This indicates a strong market presence, reflecting high customer preference. Performance peers in a similar range include Cardo's Steakhouse, Crab Shack Fiji, and Sails@Denarau.
Customer satisfaction reflects loyalty and brand perception, influencing repeat business and positive word-of-mouth referrals.
Burger King's overall customer satisfaction in Fiji is 88%, a significant increase of 37.5 percentage points year-over-year. Western region shows 88% satisfaction, up 39.4 percentage points. CSAT values varied between 85.71% in April and June of 2025.
Outlet count indicates market reach and expansion, influencing brand accessibility and overall revenue potential.
Burger King has 4 outlets in the Western region and 3 in the Central region of Fiji. The Western region accounts for 100% of the outlet distribution, while Central accounts for 75%.
Competitor analysis identifies key rivals, enabling strategic positioning and competitive advantage in the Cafe & Restaurants sector.
McDonald's is a primary competitor with a 25% cross-visitation rate among Burger King customers in Fiji. Other competitors include Mama's Pizza, Corner Cafe Fiji, Zamzam Restaurant, and B&B Restaurant, each with 12.5% cross-visitation.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and improving customer experience.
Burger King in Fiji experiences peak traffic workload between 6 PM and 9 PM, reaching a high of 57.04% at 7 PM. The lowest traffic occurs between midnight and 5 AM, indicating minimal activity during these hours.
Understanding consumer segments informs targeted marketing, improving engagement and brand resonance with different demographic groups.
Burger King's customer base shows an over-representation of men (124 affinity index) and women (63 affinity index). There is a very high affinity with Gen X (282 affinity index), suggesting this generation is highly engaged with the brand.