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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Bangladesh and how they change over time
See what factors influence Burger King performance in the Bangladesh and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Bangladesh
An analysis of Burger King' competitors in the Bangladesh
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the industry.
Burger King, with a Market Performance of 99 in Bangladesh's Cafe & Restaurants industry, holds a leading position, placing it in the top 1% of brands. This indicates a strong market presence relative to peers like Chillox, Sabuj Hotel & Restaurant, XINXIAN Restaurant, Abesh Hotel & Biriyani House, Sky View Lounge, Dhaka., and The Garden Kitchen at Sheraton Dhaka.
CSAT reflects customer contentment, directly influencing loyalty and repeat business. Monitoring CSAT helps refine services and boost brand reputation.
Burger King's overall CSAT in Bangladesh is 47%, down by 9.4 percentage points year-over-year. In Dhaka Division, CSAT is 46%, a decrease of 11.2 percentage points. This indicates a potential decline in customer satisfaction requiring investigation and action.
Average Check reveals spending patterns, informing pricing and promotion strategies. Tracking this KPI aids in optimizing revenue per transaction.
Burger King's overall Average Check in Bangladesh is 781.3 BDT, a decrease of 21.4% year-over-year. Dhaka Division mirrors this value. The decline suggests customers are spending less per visit, necessitating a review of menu pricing and offerings.
Outlet count signifies market reach, shaping brand visibility and customer access. Expansion or contraction trends mirror business growth or consolidation.
Burger King has 8 outlets in Dhaka Division and 1 in Khulna Division, totaling 9 outlets in Bangladesh. This distribution indicates a stronger presence in Dhaka, suggesting potential for expansion in other regions.
Competitor analysis identifies key rivals and customer cross-visitation, guiding competitive strategies and market positioning.
Burger King's top competitors in Bangladesh, based on customer cross-visitation, are KFC (10.89%), Sultan's Dine (6.93%), Kacchi Bhai (4.95%), Sampan Highway Inn Restaurant & Party Centre (3.96%), and C House (3.96%). This indicates shared customer bases and potential areas for differentiation.
Traffic Workload reveals peak operational hours, informing staffing and resource allocation to optimize service efficiency.
Burger King's traffic workload in Bangladesh peaks between 6 PM and 8 PM, reaching its highest point at 65.37% at 8 PM. The lowest workload is between 2 AM and 8 AM. Staffing and resources should be aligned to handle peak evening demand.
Analyzing consumer segments by gender and generation enables targeted marketing, improving engagement and brand resonance with specific groups.
Burger King's customer base in Bangladesh shows a slightly higher affinity among women (Index 104) compared to men (Index 99). Gen X (Index 214) is significantly overrepresented while Gen Y (Index 94) is slightly underrepresented. Marketing should consider these generational preferences.