Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bumbu Desa is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Bumbu Desa performance in the Indonesia and how they change over time
See what factors influence Bumbu Desa performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
An analysis of Bumbu Desa' competitors in the Indonesia
An analysis of Bumbu Desa' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Bumbu Desa's Market Performance is at the 96th percentile, indicating a leading market position. This means it outperforms 96% of its peers. Performance peers in the same range: Eggstra Breakfast Lab, Haus! TEBET, Vermont Dining, Joglo Kopi Plumbon, Pempek Farina, nDalem nJanti Garden Resto.
Customer Satisfaction reflects customer loyalty, impacting brand reputation and revenue. Higher satisfaction correlates with repeat business.
Bumbu Desa boasts an overall customer satisfaction of 84%, a significant 9.5 percentage point increase year-over-year. The Java region exhibits a CSAT of 100%, showing a 11.9 percentage point increase. This demonstrates very high satisfaction among Bumbu Desa customers.
Outlet count indicates brand reach and expansion, crucial for assessing market penetration and growth strategy effectiveness.
Bumbu Desa has 59 outlets across Indonesia. Java has the highest number of outlets (37), followed by Sumatra and Lesser Sunda Islands (8 each), then Sulawesi (4), and finally Western New Guinea and Kalimantan (1 each). This highlights Java as a key market.
Identifying competitors and cross-visitation patterns provides insights for strategic positioning and competitive advantage.
The top competitors for Bumbu Desa based on cross-visitation are Ayam Gepuk Mbok Darmi (37.04%), Bakaran Seafood Bumbu Dessa (25.93%), Richeese Factory (11.11%), McDonald's (7.41%), and Kopi Kenangan (7.41%). This data can inform strategies to retain customers.
Traffic Workload indicates peak hours, aiding in staffing, resource allocation, and marketing strategies to maximize efficiency.
Bumbu Desa experiences peak traffic workload between 18:00 and 20:00, with the highest point at 19:00 (48.92%). The lowest traffic is between 03:00 and 05:00. This workload distribution informs staffing and promotional strategies.
Understanding consumer segments helps tailor marketing, improving engagement, and overall brand appeal within the target demographic.
Bumbu Desa's consumer base shows a higher affinity among Men (140) than Women (51). Gen Y (128) show higher affinity index compared to Gen Z (54), suggesting focused marketing could be targeted towards men and/or Gen Y.