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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bröd & Salt is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bröd & Salt performance in the Sweden and how they change over time
See what factors influence Bröd & Salt performance in the Sweden and how they change over time
Available by subscription
Available by subscription
An analysis of Bröd & Salt' competitors in the Sweden
An analysis of Bröd & Salt' competitors in the Sweden
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bröd & Salt holds a leading position in the market with a market performance percentile of 99 in the Cafe & Restaurants industry in Sweden. This indicates that Bröd & Salt captures a significantly larger share of customer foot traffic compared to most competitors. Performance peers in the same percentile range include Mocca Deli, John Scott's, Una Pizza, Vapiano, Bram's Burgers and Thailändska Tigern.
Customer satisfaction reflects brand perception and loyalty, impacting retention, recommendations, and revenue growth.
Bröd & Salt's overall customer satisfaction is 73%, up 11.3 percentage points year-over-year, indicating improved customer sentiment. Satisfaction varies by location: Uppsala County shows 79% satisfaction but is down -4 percentage points, Stockholm County shows 74% satisfaction and is up 12.9 percentage points, and Västra Götaland County has the lowest satisfaction at 54%, down -1 percentage point. CSAT has been fluctuating between 67.10 and 77.25 during the observed period.
Average check is key for revenue insights, reflecting customer spending and informing pricing and promotional strategies.
The overall average check for Bröd & Salt is 118.80 SEK, which is down -17.4% year-over-year. Stockholm County shows an average check of 116.90 SEK with no growth. The average check has been fluctuating between 114.29 and 120.73 SEK during the observed period.
Outlet count reflects brand reach, expansion strategy, and market presence within specific regions.
Bröd & Salt has a total of 26 outlets. Stockholm County has 24 outlets, representing the majority. Västra Götaland County and Uppsala County each have 1 outlet, indicating a smaller presence in those regions.
Competitive analysis reveals key rivals, overlap in customer base, and opportunities for differentiation and market share growth.
The top competitors for Bröd & Salt based on customer cross-visitation are Max Burgers (12.30%), Espresso House (8.20%), McDonald's (8.20%), Fabrique (4.92%), and Caffè Nero (4.10%). This data shows which brands share Bröd & Salt's customer base.
Traffic workload identifies peak hours, enabling efficient staffing, inventory management, and optimized customer service.
Bröd & Salt experiences peak traffic between 9 AM and 3 PM, with the highest workload around 12 PM (59.37%). Traffic is minimal between 10 PM and 5 AM, indicating late night and early morning hours have little to no traffic.
Understanding consumer segments enables targeted marketing and tailored offerings, increasing engagement and brand relevance.
Among Bröd & Salt's customers, women (affinity index 122) are overrepresented, while men (affinity index 89) are underrepresented. Gen X (affinity index 106) shows slight overrepresentation, whereas Gen Y (affinity index 94) and Gen Z (affinity index 91) are underrepresented.