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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
BigChefs is in the top 13% of brands
Sample of brands in the same percentile
See what factors influence BigChefs performance in the Cyprus and how they change over time
See what factors influence BigChefs performance in the Cyprus and how they change over time
Available by subscription
Available by subscription
An analysis of BigChefs' competitors in the Cyprus
An analysis of BigChefs' competitors in the Cyprus
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BigChefs' Market Performance is at the 87th percentile, which positions it as an average/above average performer in the Cafe & Restaurants industry in Cyprus. This indicates a solid market standing relative to competitors like Katık Döner Kıbrıs, Fools And Horses Pub, Perry's Beach Restaurant, Pambis Diner, KOI Lounge Bar & A la Carte Restaurant, and To steki tou "Boss", who are within a similar percentile range.
Customer Satisfaction (CSAT) reflects brand perception. Tracking CSAT helps identify areas for improvement and strengthens customer loyalty.
BigChefs' overall Customer Satisfaction is 64%, reflecting customer sentiment. A decrease of 27.5 percentage points year-over-year indicates a decline in satisfaction. In Northern Cyprus, the CSAT is also 64%, mirroring the overall trend. Monitoring trends in CSAT over time is crucial for understanding the drivers behind these changes and implementing strategies to improve the customer experience.
Outlet count indicates brand reach and market presence, crucial for understanding brand accessibility and expansion potential.
BigChefs has 1 outlet in Northern Cyprus. This indicates a limited physical presence. Focusing on optimizing the performance of the existing outlet is crucial. Monitoring the impact of location on overall business performance and customer engagement is also essential.
Competitor analysis shows brand differentiation by identifying top brands that customers also visit.
The top competitors for BigChefs, based on cross-visitation, are Eziç (25%), Ocean Basket (16.67%), Sushinn (16.67%), Komur Steak & Ocakbasi (16.67%), and MYRA Çikolata Evim Girne (16.67%). This shows a significant overlap in customer base with Eziç. Analyzing the strategies of these competitors can provide insights into market trends.
Traffic Workload identifies peak hours, enabling optimized staffing and marketing for maximum efficiency and customer satisfaction.
BigChefs experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload around 1:00 PM (72.29%). The lowest traffic occurs between midnight and 7:00 AM. This indicates that lunch and early dinner are the busiest times. Staffing levels should be adjusted to match these peak hours, and marketing efforts can target these periods for maximum impact.
Understanding consumer segments allows targeted marketing. Analyzing demographics like gender and generation enables customized campaigns.
Women are over-represented (120 affinity index) among BigChefs' customers, while men are under-represented (88 affinity index). Gen Y shows a high affinity (184 affinity index). Focusing marketing efforts towards women and Gen Y could yield better results, leveraging their pronounced interest in the brand.