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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ocean Basket is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Ocean Basket performance in the Cyprus and how they change over time
See what factors influence Ocean Basket performance in the Cyprus and how they change over time
Available by subscription
Available by subscription
An analysis of Ocean Basket' competitors in the Cyprus
An analysis of Ocean Basket' competitors in the Cyprus
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ocean Basket in Cyprus is in the top 1% of Cafe & Restaurants, making it a leading brand. This shows a very strong market position compared to peers like MEZE Taverna Restaurant and McDonald's, who are also in the top percentile.
Customer satisfaction (CSAT) reflects brand perception. It indicates customer loyalty, affects retention and positive word-of-mouth referrals.
Ocean Basket in Cyprus boasts a high CSAT of 92%, with a slight increase of 0.4pp year-over-year. This suggests customers are generally very satisfied with their experience, contributing to positive brand perception. Satisfaction decreased slightly in Cyprus region by 0.4pp.
Average check reveals customer spending habits. This metric highlights revenue trends and provides insights for menu and promotional strategies.
The average check for Ocean Basket in Cyprus is 27.2 EUR, a 2.4% increase year-over-year. This suggests customers are spending slightly more per visit, potentially due to menu updates or successful promotions. The average check in Cyprus is 26.9 EUR with no changes.
Tracking outlet numbers indicates expansion and market reach, reflecting brand growth and accessibility to customers in different locations.
Ocean Basket has 8 outlets in Cyprus. The number of outlets provides a snapshot of the brand's physical presence and accessibility within the country.
Identifying competitors helps to refine marketing and product strategies, allowing for better positioning and differentiation in the market.
Ocean Basket's customers also visit McDonald's (3.28%), Alexander (2.14%), and En Yevo Tavernaki & Caffe Nero (1.99%), indicating potential competitive overlap and shared customer interests.
Analyzing traffic workload by hours helps optimize staffing and resource allocation to meet customer demand at peak times, enhancing service efficiency.
Ocean Basket experiences peak traffic between 18:00 and 20:00, with the highest workload at 19:00 (71.41%). Traffic is minimal between midnight and 10:00. This highlights prime dining hours for targeted promotions and staffing.
Understanding consumer segments enables tailored marketing, improving engagement and brand resonance with different demographic groups.
Women show an over-representation (120 affinity index), while men are under-represented (88 affinity index) among Ocean Basket customers. Gen Z (148 affinity index) are highly over-represented, Gen Y (102 affinity index) slightly over-represented and Gen X (88 affinity index) are under-represented.