Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Baskin-Robbins is in the top 18% of brands
Sample of brands in the same percentile
See what factors influence Baskin-Robbins performance in the Netherlands and how they change over time
See what factors influence Baskin-Robbins performance in the Netherlands and how they change over time
Available by subscription
Available by subscription
An analysis of Baskin-Robbins' competitors in the Netherlands
An analysis of Baskin-Robbins' competitors in the Netherlands
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Baskin-Robbins, with a market performance percentile of 82, is in the average/above average range in the Netherlands' Cafe & Restaurants industry. This means that Baskin-Robbins attracts more customers than many of its competitors. Performance peers in similar range include Brasserie Oud-Zuilen, KOAL Restaurant, Wonder's eten&drinken, NAR - café der kunsten, Goesting, Ichisin Ramen Hokkaido.
Number of outlets indicates brand's presence, market reach and expansion, reflecting overall growth and accessibility for customers.
Baskin-Robbins has 5 outlets in Curacao and 1 in Aruba. This indicates the brand's presence and coverage across these regions, showing stronger presence in Curacao, it has five times more outlets than in Aruba.
Competitor analysis identifies key players, market share dynamics, and opportunities for strategic differentiation and competitive advantage.
McDonald's and Brisa Do Mar are the top competitors of Baskin-Robbins, with 20% cross-visitation. This indicates that 20% of Baskin-Robbins' customers also visit these locations. Hemingway, De Dames, and Restaurant Playa Forti also attract some of the same customers.
Traffic workload analysis helps optimize staffing, resource allocation, and marketing efforts based on peak and off-peak hours.
Traffic workload for Baskin-Robbins peaks between 16:00 and 21:00, reaching over 40%. The busiest hour is 20:00 with 46.89%. Traffic is minimal in the early morning hours (0:00 to 5:00), indicating optimal times for operational adjustments or promotional activities.
Understanding consumer segments allows for targeted marketing strategies and product development tailored to specific demographic groups.
Women exhibit a strong affinity (65%), men affinity is 120%. Gen X also display an affinity (214%), while Gen Y affinity is 68% for Baskin-Robbins. Marketing can use this information to improve product placement and ads.