Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Baskin-Robbins is ahead of most brands
Sample of brands in the same percentile
See what factors influence Baskin-Robbins performance in the Estonia and how they change over time
See what factors influence Baskin-Robbins performance in the Estonia and how they change over time
Available by subscription
Available by subscription
An analysis of Baskin-Robbins' competitors in the Estonia
An analysis of Baskin-Robbins' competitors in the Estonia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's foot traffic share, highlighting its competitive strength and customer preference within the industry.
Baskin-Robbins holds the 67th percentile in Estonia's Cafe & Restaurants industry, indicating average market performance. The brand's position suggests moderate customer preference relative to competitors like Philly Joe's Jazz Club, Uus Laine, John Bull Pub, Casamia Pizza Tallinn, Männi kohvik and Tapa Pitsakohvik which also have a 67 position.
Number of outlets indicates brand's presence and reach. Expansion correlates with growth, while outlet distribution affects market accessibility.
Baskin-Robbins has 1 outlet in Estonia, located in Harju County. This represents the brand's current physical presence and market coverage within the country.
Identifying competitors and cross-visitation patterns helps a brand understand its competitive landscape and customer preferences.
Baskin-Robbins customers in Estonia also frequently visit Rukkilill Cafe (33.33%), Shaurma Kebab (16.67%), Saiakangi kohvik (16.67%), Cortile (16.67%), and Burger King (16.67%). This suggests potential overlap in customer base and preferences.
Understanding traffic workload by hour helps optimize staffing and resource allocation for peak times, improving service and customer satisfaction.
Baskin-Robbins in Estonia experiences peak traffic workload between 11:00 AM and 5:00 PM, with the highest workload at 4:00 PM (54%) and 5:00 PM (54%). Traffic decreases significantly after 6:00 PM and is minimal during nighttime hours.
Understanding consumer segments by gender and generation enables targeted marketing strategies, optimizing engagement and brand affinity.
Women (affinity index 150%) and Gen X (affinity index 153%) are overrepresented among Baskin-Robbins' consumers. Conversely, men (affinity index 67%) and Gen Y (affinity index 98%) are underrepresented.