Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bäckerei Lange is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bäckerei Lange performance in the Germany and how they change over time
See what factors influence Bäckerei Lange performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Bäckerei Lange' competitors in the Germany
An analysis of Bäckerei Lange' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals Bäckerei Lange's competitive strength and customer preference by measuring its share of foot traffic in the industry.
Bäckerei Lange holds a leading position with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market standing relative to its competitors: Haxnbauer, Peter's gute Backstube, MONOS, Bäckerei Engel GmbH & Co. KG, remos, and Zuii's Restaurant.
Customer Satisfaction reflects brand perception, influencing loyalty and growth. Tracking this KPI helps identify areas for improvement and strengthens customer relationships.
Bäckerei Lange's overall customer satisfaction (CSAT) is 68%, a decrease of 10.3 percentage points year-over-year. In North Rhine-Westphalia, the CSAT mirrors the overall value. The CSAT has fluctuated between 62.5% and 73.08% during the reporting period, showing a need to stabilize customer sentiment.
Average Check provides insights into customer spending habits, impacting revenue. Monitoring this KPI helps optimize pricing and product strategies for better profitability.
The overall average check for Bäckerei Lange is 7.90 EUR, reflecting a 5.5% year-over-year decrease. The average check in North Rhine-Westphalia also stands at 7.90 EUR. The average check ranged from 7.40 EUR to 8.53 EUR during the months analyzed.
Number of Outlets indicates brand reach, crucial for market presence and accessibility. Tracking this KPI helps assess expansion and market penetration effectiveness.
Bäckerei Lange operates 43 outlets in North Rhine-Westphalia. This represents the total number of locations analyzed during the specified period, indicating a focused presence in this region.
Competitor analysis identifies key players and customer preferences, enabling strategic positioning and competitive advantage in the market.
The top competitors for Bäckerei Lange, based on customer cross-visitation, are McDonald's (11.21%), Cafe Extrablatt (6.54%), ALEX (4.67%), Geronimo Restaurant (3.74%), and Wester's Backfuchs (3.74%). This data reveals where Bäckerei Lange's customers also frequent.
Traffic Workload reveals peak hours, optimizing staffing and resource allocation. Understanding customer flow ensures efficient operations and better customer service.
Peak traffic for Bäckerei Lange occurs between 9 AM and 12 PM, with the highest workload at 10 AM (57.86%). Traffic starts increasing at 6 AM, declines after 4 PM, and is minimal between 8 PM and 5 AM. This indicates when the bakery is busiest.
Consumer segments allows tailored marketing by understanding audience demographics. Focusing on gender and generational affinities enhances engagement and brand relevance.
Women show high affinity (118 index), while men are under-indexed (90 index). Gen Z has a strong affinity (140 index), Gen X is near average (109 index) and Gen Y is under-indexed (65 index). This segmentation can guide targeted marketing efforts.