Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Aux Merveilleux de Fred is ahead of most brands
Sample of brands in the same percentile
See what factors influence Aux Merveilleux de Fred performance in the France and how they change over time
See what factors influence Aux Merveilleux de Fred performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of Aux Merveilleux de Fred' competitors in the France
An analysis of Aux Merveilleux de Fred' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Aux Merveilleux de Fred's market performance is at the 67th percentile, indicating an average/above average market standing. This means the brand performs better than most competitors. Performance peers in a similar range include La Pizza des 4 Chemins, Pizzeria Feel Good, Le Mékong, Ankara Kebab, L'attablée des Rochers, and La Gaudina.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and growth.
Aux Merveilleux de Fred's overall CSAT is 81%, a decrease of 9.2 percentage points year-over-year. This indicates a decline in customer happiness. Metropolitan France's CSAT also mirrors this trend, suggesting a widespread issue.
Number of outlets indicates brand reach and expansion, influencing market presence and revenue generation.
Aux Merveilleux de Fred has one outlet in Metropolitan France. This represents the brand's current physical presence and growth opportunities in this region.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts.
The top competitors for Aux Merveilleux de Fred, based on customer cross-visitation, are McDonald's (30%), Restaurant Le Louis & Bar le XV (20%), Cookcy (10%), Hôtel restaurant Liban Bienvenue (10%), and Restaurant La Couronne (10%). This shows key players in the same target audience.
Traffic workload analysis optimizes staffing and resource allocation by revealing peak hours of customer activity.
Aux Merveilleux de Fred experiences peak traffic workload between 2 PM and 5 PM, with the highest activity around 4 PM (46.71%). There is no traffic from 7 PM to 8 AM. Resource allocation should align with these peak and off-peak hours.
Consumer segments help tailor marketing by understanding the demographics driving brand affinity and purchase behavior.
Women show a high affinity (119 index) for Aux Merveilleux de Fred, indicating they are overrepresented among customers. Men are underrepresented (83 index). Gen Y is overrepresented (196 index). It means brand should target them in marketing and advertising efforts.