Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Asia Wok is in the top 10% of brands
Sample of brands in the same percentile
See what factors influence Asia Wok performance in the Germany and how they change over time
See what factors influence Asia Wok performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Asia Wok' competitors in the Germany
An analysis of Asia Wok' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's competitive strength and customer preference within the Cafe & Restaurants industry in Germany.
Asia Wok's market performance is at the 90th percentile, indicating a leading position. This signifies strong customer preference and competitive advantage. Performance peers in the same range include Lima Lima Shisha Bar, Restaurant Pecorino, LA DOLCE VITA, Efes Imbiss, Hallesches Haus - Store, Café, Event, and Franks Fleischermeistergrill.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Asia Wok's overall CSAT is 69%, a decrease of 9 percentage points year-over-year, indicating a potential decline in customer loyalty. In North Rhine-Westphalia, the CSAT is 81%, with a decrease of 4.2 percentage points. The CSAT varies between 55.56% and 90.48% over the monitored months.
Outlet distribution indicates market reach and brand presence across different geographic locations, affecting accessibility and growth potential.
Asia Wok has 5 outlets in Baden-Württemberg, 2 in North Rhine-Westphalia, and 1 each in Brandenburg, Saxony-Anhalt, Bavaria, Schleswig-Holstein, and Thuringia, indicating a concentrated presence in Baden-Württemberg and a dispersed presence elsewhere.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning efforts.
Asia Wok's top competitors based on customer cross-visitation are ChinaThai Spezialitäten and Burger King (both 22.22%), followed by Café Dolce, City Pizza, and Big Burger House (all 11.11%). This indicates a shared customer base with these establishments.
Traffic workload by hours identifies peak times, enabling optimized staffing, resource allocation, and targeted marketing efforts.
Asia Wok experiences peak traffic between 11 AM and 9 PM, with the highest workload around 6 PM (55.21%). Traffic is minimal before 10 AM and after 10 PM, highlighting the core operating hours.
Consumer segment analysis by Gender and Generation enables targeted marketing and positioning strategies for specific demographics.
Women have a higher affinity (141) than Men (78). Gen X have a higher affinity (143), Gen Z (738).