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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Aimé Pouly is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Aimé Pouly performance in the Switzerland and how they change over time
See what factors influence Aimé Pouly performance in the Switzerland and how they change over time
Available by subscription
Available by subscription
An analysis of Aimé Pouly' competitors in the Switzerland
An analysis of Aimé Pouly' competitors in the Switzerland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Aimé Pouly's Market Performance in Switzerland is at the 98th percentile, indicating a leading position in the Cafe & Restaurants industry. This high percentile reflects strong market standing and customer preference, surpassing most competitors. Performance peers in the same range include Amore Amore Trattoria - Genève, El Ciccio Burger, Au petit chalet, Meylaw | Restaurant Asiatique (Fusion), Sutter Begg – Bäckerei, Konditorei & Café, and T's Barbecue Restaurant.
Customer Satisfaction (CSAT) reflects customer loyalty and overall brand perception, influencing repeat business and positive word-of-mouth referrals.
Aimé Pouly's overall Customer Satisfaction is 50%, a decrease of 28.4 percentage points year-over-year. Geneva shows a CSAT of 54% with a decrease of 23.4 percentage points, while Vaud has a CSAT of 47% with a larger decrease of 34 percentage points. This indicates a significant decline in customer satisfaction across both locations, requiring attention to service and product quality.
Average Check provides insights into customer spending habits and revenue generation per transaction, impacting overall profitability and financial performance.
Aimé Pouly's overall Average Check is 14.3 CHF, a decrease of 12.1% year-over-year. Vaud has an average check of 16.9 CHF, while Geneva's is 11.4 CHF. The decline in overall average check suggests customers are spending less per visit, requiring potential evaluation of pricing strategies and menu offerings.
Number of Outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential across different locations.
Aimé Pouly has 10 outlets in Geneva, 8 in Vaud, and 1 in Neuchâtel. The distribution of outlets highlights Geneva and Vaud as key markets, suggesting a strategic focus on these regions for brand presence and customer reach. Neuchâtel represents a smaller but potentially growing market.
Competitor analysis helps identify key players and understand competitive dynamics, informing strategies to enhance market share and customer acquisition.
Aimé Pouly's top competitors based on customer cross-visitation are McDonald's (12.5%), UTOPYA (8.33%), Restaurant Royal Oriental (4.17%), Au Chat Noir (4.17%), and Oberstadt Restaurant (4.17%). McDonald's has the highest cross-visitation, indicating shared customer interests. This competitive landscape informs strategies for differentiation and customer retention.
Traffic Workload analysis reveals peak hours and customer flow patterns, enabling efficient staffing and optimized resource allocation to meet demand.
Aimé Pouly experiences peak traffic workload between 6 AM and 5 PM, with the highest activity around 9-11 AM. Traffic gradually decreases after 5 PM, reaching near-zero levels by 9 PM. This highlights the importance of adequate staffing and resource allocation during peak hours to ensure optimal customer service and operational efficiency.
Consumer segment insights enable targeted marketing by tailoring strategies to specific demographics, maximizing engagement and brand affinity.
Aimé Pouly's customer base shows high affinity for Women (index 125) and Gen Z (index 176), indicating these segments are overrepresented. Men are underrepresented (index 85). Gen Y shows moderate affinity (index 109), while Gen X is slightly underrepresented (index 96). Targeted marketing campaigns should focus on Gen Z and women.