Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Açaí Natura is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Açaí Natura performance in the Portugal and how they change over time
See what factors influence Açaí Natura performance in the Portugal and how they change over time
Available by subscription
Available by subscription
An analysis of Açaí Natura' competitors in the Portugal
An analysis of Açaí Natura' competitors in the Portugal
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength, reflecting customer preference in a competitive landscape. It gauges market share relative to other industry players.
Açaí Natura, with a market performance percentile of 98, holds a leading position in Portugal's Cafe & Restaurants industry. This indicates a strong brand preference and significant market share. Performance peers in the same percentile range include Paco Bigotes, Monte Mar, Tacho do Pescador, Kefi greek bistro, Kong Food Made With Compassion, and A Ginjinha, highlighting a cluster of brands with comparable market presence.
Customer satisfaction (CSAT) is vital for loyalty and growth. Tracking it helps improve service quality and meet customer expectations, ultimately driving brand success.
Açaí Natura's overall customer satisfaction is 63%, with a significant year-over-year decrease of 23.3 percentage points. In Lisbon, the CSAT is 65%, also showing a decrease of 23.3 percentage points. The dynamic CSAT data shows fluctuations between April and June 2025, with a peak in May (77.78%) and a low in June (55%). This decline signals a need to investigate and address potential service or product issues.
Average check is a key revenue indicator. Monitoring it helps understand spending habits and optimize pricing strategies, maximizing profitability.
Açaí Natura's overall average check is 10.40 EUR, showing a year-over-year increase of 20.8%. In Lisbon, the average check is 11 EUR, with no growth indicated. The average check saw increase between April (8.35 EUR) and May/June (14 EUR) 2025. This increase suggests higher spending per customer, possibly due to upselling or menu changes.
Outlet count reflects brand reach and growth. Tracking it shows expansion success and market penetration, attracting more customers and opportunities.
Açaí Natura has a total of 26 outlets in Portugal. Lisbon leads with 17 outlets, followed by Setúbal (3), Braga (2), and Faro, Coimbra, Leiria and Porto each with 1 outlet. This distribution shows a strong presence in Lisbon, with opportunities for further expansion in other regions.
Competitor analysis reveals market dynamics. Identifying key competitors helps refine strategies and maintain a competitive edge, securing sustainable growth.
Açaí Natura's top competitors based on cross-visitation are McDonald's (8.57%), Oakberry Açaí (5.71%), Honest Greens Cascais (5.71%), Cervejaria Nortada (5.71%), and Manteigaria (5.71%). This indicates that customers who visit Açaí Natura also frequent these establishments, highlighting direct and indirect competition within the market.
Traffic workload analysis optimizes staffing. Understanding peak hours ensures efficient service, boosting customer satisfaction and operational efficiency.
Açaí Natura experiences peak traffic between 10:00 and 21:00, with the highest workload around 17:00-19:00 (approximately 49.7%). Traffic is minimal between 0:00 and 8:00. This information helps optimize staffing and resource allocation to meet customer demand effectively during peak hours.
Consumer segment analysis enables targeted marketing. Understanding demographics and affinities optimizes engagement, driving better campaign results and brand resonance.
Açaí Natura's customer base shows a higher affinity among women (127 Index) compared to men (82 Index). Among generations, Gen Z (247 Index) shows very high affinity, while Gen X (83 Index) and Gen Y (92 Index) are under-indexed. These insights suggest that Açaí Natura is particularly appealing to Gen Z women, informing targeted marketing strategies.