Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Açai da Barra is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Açai da Barra performance in the Brazil and how they change over time
See what factors influence Açai da Barra performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Açai da Barra' competitors in the Brazil
An analysis of Açai da Barra' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Açai da Barra's market performance is at the 97th percentile, indicating a leading position in the Brazilian Cafe & Restaurants industry. This high percentile means the brand outperforms most competitors, securing a top 3% market share. Performance peers include Preto Cozinha, Casa Mineira Restaurante, Aloha Hawaiian Restaurant, Padaria Delícia da Freguesia, Hora do Churros Gourmet, and China Lake Restaurante, all positioned in the same percentile range.
Customer satisfaction (CSAT) reflects the degree to which customers' expectations of a product or service have been met or exceeded.
Açai da Barra has an overall CSAT of 92%, but it shows a decrease of 6.6 percentage points year-over-year. The Southeast Region shows a CSAT of 90% with a decrease of 7.8 percentage points. CSAT data from April to June 2025 indicates fluctuating customer sentiment, highlighting areas for improvement in service delivery.
Number of outlets indicates brand's reach and expansion strategy, impacting market presence and revenue potential across regions.
Açai da Barra has 10 outlets in the Southeast Region and 7 outlets in the South Region. The Southeast Region accounts for 100% and South Region - 70%. This distribution shows a concentrated presence in the Southeast Region.
Identifying competitors is crucial for strategic positioning, understanding market dynamics, and uncovering opportunities for differentiation.
The top competitors for Açai da Barra, based on customer cross-visitation, are McDonald's (13.64%), Nayumi Sushi (9.09%), Sucão (4.55%), Quentinhas da Vó (4.55%), and Beach Lounge (4.55%). These brands attract a portion of Açai da Barra's customer base, indicating shared market interests and potential competitive overlaps.
Traffic workload reveals peak hours, enabling optimized staffing and resource allocation to enhance customer experience.
Traffic workload for Açai da Barra peaks between 16:00 and 18:00, with the highest workload at 51.45% at 17:00. The lowest traffic occurs between 0:00 and 9:00. This information helps optimize staffing during peak and off-peak hours.
Understanding consumer segments enables targeted marketing, personalized experiences, and product development, increasing customer engagement and ROI.
Consumer analysis reveals that Women are overrepresented (72%) among Açai da Barra's consumers, showing a decrease of 28.43. Men are underrepresented (122%), with an increase of 22.04. Gen Y is overrepresented (170%) among Açai da Barra's consumers, with affinity increasing by 69.54.