Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Volkonskiy performance in the Russia and how they change over time
See what factors influence Volkonskiy performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Volkonskiy' competitors in the Russia
An analysis of Volkonskiy' competitors in the Russia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Volkonskiy is in the lower 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Volkonskiy's market performance is in the lower 20%, indicating a critically low market standing. This means Volkonskiy captures less foot traffic compared to competitors. Performance peers in the same percentile range include Пицца&Печь, Dostavka Sochi, SELFIE, Mangalnaya, Vaffel, and Sup Cafe.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. Monitoring CSAT helps identify areas for service improvement.
Volkonskiy's overall customer satisfaction is 53%, a slight decrease of 0.2 percentage points year-over-year. The Northwestern Federal District shows a significantly lower CSAT of 39% with a decrease of 22.4 percentage points, indicating a need for targeted improvements in that region.
Outlet count indicates brand reach and market presence. Expansion or contraction reflects strategic growth or market adaptation.
Volkonskiy has 14 outlets in the Central Federal District, 5 in the Northwestern Federal District, and 2 in the Volga Federal District. The Central Federal District represents the largest concentration of outlets.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
Customers who visit Volkonskiy also frequent Tili-Testo, Yaposha, Sun coffee, Valentina, and Koshernaya Stolovaya. Each of these competitors has a cross-visitation rate of 10%, indicating shared customer base.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Volkonskiy experiences peak traffic between 11 AM and 7 PM, with the highest workload around 6 PM (59.31%). Traffic is minimal between midnight and 7 AM, suggesting opportunities for targeted promotions during off-peak hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and ROI.
Women are overrepresented among Volkonskiy's consumers (Affinity Index 82), while men are also overrepresented (Affinity Index 128). Gen X is significantly overrepresented (Affinity Index 442), indicating a high affinity for the brand among this generation.