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Managing Partner, Global Business Development
See what factors influence Twg Tea performance in the Vietnam and how they change over time
See what factors influence Twg Tea performance in the Vietnam and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Twg Tea' competitors in the Vietnam
An analysis of Twg Tea' competitors in the Vietnam
In Cafés & Restaurants
·Jun – Aug 25
Twg Tea is ahead of most brands
Sample of brands in the same percentile
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Twg Tea holds the 61st percentile in Vietnam's Cafe & Restaurants industry, indicating an average/above average market position. This suggests a moderate level of customer preference compared to its peers like Vũ Cơm Tấm - Cháo Lòng, Nem nướng Nha Trang (chính hiệu Tư Vân) - SMILE QUÁN, Ấp đông b xã đông hòa châu thành tiền giang, Cà phê Như Ý, Karaoke Hùng Phương, Quán Cơm Được Hiền, which share a similar percentile.
Analyzing competitors reveals market dynamics, customer preferences, and opportunities for strategic differentiation.
Top competitors for Twg Tea in Vietnam, based on customer cross-visitation, include Pho Viet Nam, Every Half Coffee Roasters, Sol Kitchen & Bar, The ST Coffee Trần Quang Diệu, and Hủ Tiếu Mì Cật, each with a cross-visitation rate of 50%. This indicates that a notable portion of Twg Tea's customers also patronize these establishments.
Understanding consumer segments allows for targeted marketing, product development, and personalized customer experiences.
Twg Tea in Vietnam sees high affinity from men (Affinity Index of 174%) and Gen Y (Affinity Index of 204%). This suggests these segments are significantly overrepresented among Twg Tea's consumers, meaning marketing efforts should be focused on those groups.