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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Trailer Birds performance in the United States and how they change over time
See what factors influence Trailer Birds performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Trailer Birds' competitors in the United States
An analysis of Trailer Birds' competitors in the United States
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Trailer Birds is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
Trailer Birds holds a market performance percentile of 47, placing it in the below average/lagging range. This indicates weaker market standing compared to competitors. Performance peers in a similar range include Thai Spoon Restaurant, The Union, Tacos Mi Rey #2, Manny’s BBQ & Restaurant, Palumbo Pizza, and Donnell's Bar.
Identifying key competitors is crucial for strategic benchmarking. It helps refine competitive advantages and understand consumer choices.
The top competitors for Trailer Birds, based on customer cross-visitation, are Chicken Express (50%), Cicis Pizza (25%), Dickey's Barbecue Pit (25%), Taco Bell (25%), and Ocha Thai & Asian Fusion (25%).
Understanding consumer segments informs targeted marketing. Gender and generation insights refine messaging for distinct groups.
Trailer Birds' customer base shows women are highly engaged (affinity index 69), while men are overrepresented (affinity index 128). Gen X consumers have a high affinity index (165), while Gen Y are average (affinity index 100).