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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tortas del Gordo performance in the Colombia and how they change over time
See what factors influence Tortas del Gordo performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tortas del Gordo' competitors in the Colombia
An analysis of Tortas del Gordo' competitors in the Colombia
In Cafés & Restaurants
·Jun – Aug 25
Tortas del Gordo is in the top 6% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Tortas del Gordo holds a leading market performance percentile of 94 in Colombia's Cafe & Restaurants industry, placing it in the top 6% of brands. This indicates a strong competitive position. Performance peers include Jamaiquita, Pannizú, Salsamentaria El Bohemio, Panaderia Kuty, El Trifásico, and Los Antojos del Coyote.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Tortas del Gordo's top competitors include McDonald's (16.67% cross-visitation), Restaurante Donde Jota (8.33%), WOK Gran Estación (8.33%), diamante uraba (8.33%), and Pollo Mello (8.33%). This indicates shared customer base and potential areas for differentiation.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Tortas del Gordo experiences peak traffic workload between 11 AM and 4 PM, with the highest activity around 2 PM to 4 PM (55.56% and 55.82%). Traffic is minimal between midnight and 8 AM, suggesting optimal hours for staffing and resource allocation.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Women show a high affinity (67%) towards Tortas del Gordo, while men are overrepresented (125%). Gen Y also shows a high affinity (166%). This suggests targeted marketing strategies focusing on these demographics could be effective.