Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Fresh Press performance in the India and how they change over time
See what factors influence The Fresh Press performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Fresh Press' competitors in the India
An analysis of The Fresh Press' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
The Fresh Press is in the lower 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Fresh Press is in the lower 19% of brands, indicating a critically low market performance. This means the brand captures significantly less foot traffic compared to its competitors. Performance peers in the same range include Babugulli Cafe & Restaurant Sodala Jaipur, Tamilan Dosa Center, Mankudam Toddy Shop, Anand Tiffins, Darjeeling momos, and Fb Cakes Tindivanam.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and market positioning.
The top competitors for The Fresh Press, based on customer cross-visitation, are Gold by Ice Cream Works | Bandra (28.57%), HAS Juice Bar in Mumbai (14.29%), MAHEK SANJHA CHULHA (14.29%), Sardar ji (14.29%), and The Village Restaurant (14.29%). This indicates a significant overlap in customer base with Gold by Ice Cream Works.
Traffic workload by hour reveals peak times, enabling efficient staffing, resource allocation, and targeted marketing efforts.
The peak traffic workload for The Fresh Press occurs between 8 AM and 11 PM, with the highest activity around 3 PM. The lowest traffic is between 2 AM and 7 AM. This data suggests optimal staffing and promotional strategies should focus on the afternoon and evening hours.
Understanding consumer segments enables targeted marketing, product development, and personalized customer experiences, maximizing ROI.
Women are overrepresented (affinity index 104) and Men are slightly underrepresented (affinity index 98) among The Fresh Press's consumers. Gen X is significantly overrepresented (affinity index 176), while Gen Y is around the average (affinity index 101). This suggests a strong affinity with Gen X consumers.