Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence The chocolate room performance in the India and how they change over time
See what factors influence The chocolate room performance in the India and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of The chocolate room' competitors in the India
An analysis of The chocolate room' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
The chocolate room is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand’s competitive strength, indicating customer preference and traffic share within the Cafe & Restaurants industry.
The chocolate room holds a leading market performance position at the 96th percentile. This signifies a strong competitive advantage and high customer preference within the Cafe & Restaurants sector in India. Performance peers in a similar range include The Pourgattory, Hotel Savi Sagar Grand, Ammy's Coffee, Hotel Gurushree, Gadh Kalewa Bilaspur and Genuss, all positioned at the 96th percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth within the competitive Cafe & Restaurants market.
The chocolate room's overall customer satisfaction (CSAT) is 78%, a decrease of 11.1 percentage points year-over-year. In Gujarat, CSAT is 79%, a decrease of 9.4 percentage points. The CSAT dynamic data shows fluctuations between May and July 2025, with a high of 93.33% in July and a low of 60.71% in June, indicating potential areas for service or product improvement.
Outlet count indicates brand reach and market presence, directly impacting accessibility and potential customer base in Cafe & Restaurants.
The chocolate room has 14 outlets in Gujarat, 1 in Haryana, and 1 in Uttar Pradesh. The concentration of outlets in Gujarat suggests a strong regional presence, while limited outlets in Haryana and Uttar Pradesh indicate potential for expansion in those states. The number of outlets directly impacts the brand's ability to serve customers and generate revenue across different regions.
Identifying top competitors reveals direct market rivals, enabling strategic benchmarking and competitive positioning in the Cafe & Restaurants landscape.
The top competitors for The chocolate room, based on customer cross-visitation, are Domino's Pizza, McDonald's, and Subway (all at 10.71%), followed by Hocco Eatery and Martino'z Pizza (both at 7.14%). These brands represent the primary alternatives customers consider, requiring The chocolate room to differentiate its offerings and marketing strategies to maintain and grow its customer base.
Traffic workload by hour identifies peak operational times, enabling efficient resource allocation and staffing for optimal customer service in Cafe & Restaurants.
The chocolate room experiences its highest traffic workload between 6 PM and 10 PM, peaking at 57.59% at 9 PM. Conversely, traffic is lowest between 1 AM and 7 AM. This data indicates when staffing and resources should be maximized to handle peak demand and when operational adjustments can be made to minimize costs during off-peak hours.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to specific demographics for maximum engagement and ROI.
The consumer gender mix shows a higher affinity among women (119%) compared to men (94%). This indicates a stronger representation of women in The chocolate room's customer base. Gen Y has a very high affinity (134%). These insights allow The chocolate room to tailor marketing and product strategies to these specific demographics.