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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Bell performance in the India and how they change over time
See what factors influence Taco Bell performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Taco Bell' competitors in the India
An analysis of Taco Bell' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Taco Bell is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Bell's market performance in India is at the 60th percentile, indicating an average market standing. This suggests a moderate level of customer preference compared to competitors like Restaurant, Rajdhani, AMA Cafe, Shahi Thaath, Mandi Bistro Madhapur, and House of Zaika, which share a similar percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. Monitoring CSAT is crucial for identifying areas of improvement.
Taco Bell's overall customer satisfaction in India is 58%, a decrease of 4.9 percentage points year-over-year. Chandigarh shows the highest CSAT at 92% with significant growth, while Punjab has a high CSAT of 86% but experienced a decrease. West Bengal, Kerala and Madhya Pradesh also show positive growth.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue and profitability. Tracking this KPI helps optimize menu and promotions.
Taco Bell's average check in India is 435.6 INR, a slight decrease of 0.6% year-over-year. Puducherry has the highest average check at 772.2 INR. Telangana, Assam, Punjab and West Bengal have lower average check values.
Outlet count indicates brand reach and market penetration, driving accessibility and revenue potential. Expansion strategy relies on understanding outlet distribution.
Taco Bell has the most outlets in Karnataka (32), followed by Delhi and Maharashtra (22 each). Tamil Nadu has 16 outlets, while Gujarat, Uttar Pradesh, Telangana, and Haryana each have 10. Punjab and West Bengal have 7 outlets each, showing varied presence across states.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts. Understanding cross-visitation is crucial.
Taco Bell's top competitors based on cross-visitation are Mexican A Magic (23.51%), Mex N Burger Mexican food in Panchkula (20.98%), Little Italy (19.51%), Mojo Pizza - 2X Toppings (11.10%), and Wow Pizza (Geetha Food Services) (10.69%). This indicates shared customer interest in Mexican and Italian cuisine.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction during peak hours. Data shows workload by hours.
Taco Bell experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest workload occurring between 7:00 PM and 8:00 PM (54.19%). Traffic is minimal during early morning hours, indicating a need for optimized staffing based on hourly demand.
Consumer segment analysis enables targeted marketing and product development, maximizing engagement and ROI. Understanding demographics drives effective strategies.
Taco Bell's consumer base in India shows a high affinity towards women (83%), while men are over-represented (108%). Gen X is slightly under-indexed (99%), while Gen Y (102%) and Gen Z (101%) are over-represented, indicating a strong appeal to younger generations.