Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Russia and how they change over time
See what factors influence Starbucks performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Russia
An analysis of Starbucks' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Starbucks is in the lower 8% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, indicating competitive strength and customer preference in the Cafe & Restaurants industry.
Starbucks' Market Performance in Russia is in the lower 8%, indicating a critically low market standing. This means Starbucks captures a smaller share of customer visits compared to competitors like Siti, Pit Stop, Park House, Zötler, Mumiy Troll', and Cafe For Friends, who are in a similar percentile range.
Number of Outlets indicates brand reach and market presence, influencing accessibility and customer convenience.
Starbucks has 16 outlets in the Central Federal District, representing the largest concentration. Northwestern and Southern Federal Districts each have 2 outlets. Far Eastern and Ural Federal Districts each have 1 outlet, indicating a limited presence in those regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Starbucks customers in Russia also frequently visit Tanuki, Yakitoriya, Pushkin, Liberty, and Вкусно — и точка. Each of these brands sees cross-visitation from 33.33% of Starbucks' customer base, suggesting shared customer preferences.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Starbucks in Russia experiences peak traffic between 11 AM and 7 PM, with the highest workload around 5 PM (57.15%). Traffic is significantly lower during early morning hours, suggesting operational adjustments may be needed.
Consumer Segments enable targeted marketing by understanding demographic preferences, improving engagement and ROI.
Women are overrepresented among Starbucks customers in Russia (affinity index 62%). Gen Y is also overrepresented (affinity index 162%). This suggests a high affinity for Starbucks among these segments.