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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Russia and how they change over time
See what factors influence Starbucks performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Russia
An analysis of Starbucks' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Starbucks is in the lower 11% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks' Market Performance is at the 11th percentile in Russia, indicating a critically low market standing. This means Starbucks captures less foot traffic compared to competitors. Performance peers in the same percentile range include Алхимiq, Mangal-House, Lyubimaya Stolovaya, Sima, Restoran Soyuz, and Veranda 32.05.
Identifying key competitors helps understand the competitive landscape and refine strategies to attract and retain customers effectively.
The top competitors that Starbucks customers also visit are IL Патио (40%), Tkemali (40%), Pivchik (20%), Шашлык House (20%), and Lori (20%). This cross-visitation data highlights alternative dining options favored by Starbucks' customer base.
Traffic workload analysis helps optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Starbucks in Russia experiences peak traffic workload between 10 AM and 7 PM, with the highest activity around 4-5 PM (53.76% and 53.93%). Traffic is significantly lower during early morning hours.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing customer engagement and brand relevance.
Starbucks in Russia shows a high affinity with men (167 index) and Gen Y (160 index). Women are under-indexed (56 index). This suggests that Starbucks is more appealing to men and Gen Y compared to the average consumer.