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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sou Ice performance in the Brazil and how they change over time
See what factors influence Sou Ice performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of Sou Ice' competitors in the Brazil
An analysis of Sou Ice' competitors in the Brazil
In Cafés & Restaurants
·Jul – Sep 25
Sou Ice is in the lower 24% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sou Ice's market performance is in the lower 24% in the Cafe & Restaurants industry in Brazil, indicating a lagging position. This means Sou Ice captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Angu do Gomes, SushiFan, Maestro Burger & Grill, Arco Íris Churrascaria, Rancho Dunas, and Sorveteria Miragem.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
Sou Ice boasts a high overall CSAT of 98%, a significant increase of 14.2 percentage points year-over-year. The Southeast Region also reports a 98% CSAT. This indicates strong customer approval and improved service quality compared to the previous year. CSAT has increased from 86.67% in June to 100% in August.
Outlet count indicates brand reach and market presence. Growth in outlet numbers often signals expansion and increased accessibility for customers.
Sou Ice has 24 outlets in the Southeast Region of Brazil. This indicates a concentrated presence in this region, suggesting a strategic focus on this market.
Identifying top competitors helps understand market dynamics and benchmark performance. Cross-visitation data reveals brands favored by the same customer base.
The top competitors for Sou Ice, based on customer cross-visitation, are primarily other Sou Ice locations. Sou Ice Perdizes - Sorvete Picole e Congelados and Sou Ice Cotia 2 - Jardim Sabiá share the highest cross-visitation (30.77%) with Sou Ice customers.
Traffic workload analysis identifies peak hours, enabling efficient staffing and resource allocation to meet customer demand and optimize service.
Sou Ice experiences peak traffic workload between 12:00 PM and 4:00 PM, with the highest workload at 2:00 PM (57.66%). Traffic is minimal before 7:00 AM and after 9:00 PM. This data suggests optimal staffing during peak hours to maximize customer service.