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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Сhaihona No1 performance in the Russia and how they change over time
See what factors influence Сhaihona No1 performance in the Russia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Сhaihona No1' competitors in the Russia
An analysis of Сhaihona No1' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Сhaihona No1 is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance reveals brand strength relative to competitors, reflecting customer preference and foot traffic share.
Сhaihona No1 is a leading brand with a market performance percentile of 99, placing it in the top 1% of brands. Peers like Yakitoriya, Papa Barvillage, Fudison, Cocos Lounge, Tut Kharcho, and Pro.Хинкали share similar market positions.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and overall customer experience.
Сhaihona No1 boasts an 83% overall customer satisfaction, a 15.9pp increase year-over-year. Satisfaction is highest in Volga and Southern Federal Districts (95%), with notable improvements across all regions, indicating successful customer experience initiatives.
Average check indicates customer spending habits, which informs pricing strategies and revenue optimization efforts.
The average check for Сhaihona No1 in the Central Federal District is 3.1K RUB. The average check value shows a decreasing trend during the analyzed period, from 3442.86 RUB in May to 2388.46 RUB in July.
Outlet count shows brand reach and expansion, influencing market presence and customer accessibility.
Сhaihona No1 has 43 outlets, with a strong concentration (36) in the Central Federal District. Smaller presence in Southern, Northwestern, North Caucasian, Ural, and Volga Federal Districts indicates regional growth opportunities.
Identifying key competitors and cross-visitation patterns enables strategic positioning and targeted marketing efforts.
Сhaihona No1's customers also frequent Moremaniya, ERWIN, and Villa Pasta (11.11% cross-visitation each), and Master Pizza and Sem'Futov (5.56% cross-visitation each), signaling opportunities for competitive differentiation and partnership.
Analyzing traffic workload by hour optimizes staffing, promotions, and resource allocation during peak and off-peak times.
Сhaihona No1 experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest traffic around 6:00 PM. Traffic is lowest in the early morning hours, suggesting opportunities for targeted promotions during off-peak times.
Understanding consumer segments ensures targeted marketing, product development, and personalized customer experiences.
Сhaihona No1's customer base shows a high affinity towards women (99 Index) and men (102 Index). Additionally, Gen X is highly overrepresented (221 Index), indicating a strong affinity for the brand within this generation.