Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence pousada performance in the Portugal and how they change over time
See what factors influence pousada performance in the Portugal and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of pousada' competitors in the Portugal
An analysis of pousada' competitors in the Portugal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
pousada is in the lower 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
pousada is in the lower 19% of brands, indicating a critically low market performance. This means pousada captures a smaller share of customer traffic compared to competitors in Portugal's Cafe & Restaurants industry. Performance peers in the same percentile include Sushi Art, Esplanada de São Pedro, Cusca Café, Casa Pichel, Marisqueira dos Cortiçais, and Vegan Wine and Tapas.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
pousada's overall CSAT is 72%, a decrease of 0.8 percentage points year-over-year. This indicates a slight decline in customer happiness. However, CSAT in Braga is 84%, showing a significant increase of 9.2 percentage points, suggesting strong positive sentiment in that county. The CSAT trend shows fluctuations over the three-month period.
Outlet count indicates brand reach and market presence. Growth or decline reflects expansion strategy and overall business health in different regions.
pousada has a total of 18 outlets across Portugal. Braga has the highest number of outlets (4), followed by Faro, Portalegre, Évora, Castelo Branco and Setúbal (2 each), and Leiria, Viana do Castelo, Beja and Aveiro (1 each). This distribution highlights key areas of operation.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs strategies to attract and retain customers.
The top competitors based on cross-visitation are Sancho Panza, Bamboo & Coconut Park - by Lago dos Cisnes - ESPAÇOS DE LAZER, Beats, A.P.F Cafe & Restaurant, and Garden Porto, each with a 6.25% cross-visitation rate. This suggests that customers who visit pousada also frequent these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and operational efficiency.
pousada experiences peak traffic workload between 12:00 and 21:00, with the highest workload at 14:00 (51.21). Traffic is significantly lower during the early morning hours (0:00 to 7:00). This data helps optimize staffing and resource allocation.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show a high affinity (83) and Men show a very high affinity (114) for pousada. Gen X shows a very high affinity (154), while Gen Y shows an average affinity (98). This suggests that pousada resonates more strongly with Gen X and Men.