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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Pokket Cafe performance in the India and how they change over time
See what factors influence Pokket Cafe performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Pokket Cafe' competitors in the India
An analysis of Pokket Cafe' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Pokket Cafe is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
MARKET PERFORMANCE reveals brand’s share of foot traffic, showing its competitive strength and customer preference in the industry.
Pokket Cafe is a leading brand in India's Cafe & Restaurants industry with a MARKET PERFORMANCE percentile of 99. This indicates it captures a significant share of customer traffic. Peers in a similar range: Bengaluru Cafe, Mannat, The Burger Company, Flight Paradise Restaurant, Baluchi, Grand dreams - Best Restaurant in Aishbagh | Restaurant Near Me | Family Restaurant in Aishbagh Lucknow ||.
Customer satisfaction (CSAT) indicates customer loyalty and brand perception, impacting long-term growth and repeat business.
Overall CSAT for Pokket Cafe is 78%, a decrease of 2.7 percentage points year-over-year. Chhattisgarh shows high satisfaction (95%), while Maharashtra's CSAT is 79%. Chandigarh has significantly lower CSAT (23%). Monitoring and addressing the drivers behind these regional differences is critical.
Average check (AvgCheck) reflects spending per customer, impacting revenue. Monitoring AvgCheck trends informs pricing and promotional strategies.
The overall average check for Pokket Cafe is 365.3 INR, a slight decrease of 0.6% year-over-year. Maharashtra's average check is 347 INR. Changes month by month from 362.22 in May to 397.87 in July. This could indicate seasonal menu preferences or successful promotions.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue generation.
Pokket Cafe has 28 outlets in Maharashtra, making it the dominant state. Bihar has 2 outlets, while Chhattisgarh, Karnataka and Chandigarh each have 1. The concentration in Maharashtra suggests a strong regional focus or expansion history.
Analyzing competitors reveals market dynamics, informing strategies for differentiation and customer acquisition.
Top competitors, based on cross-visitation, include GRAPE EMBASSY & ZATKA MISAL (36.39%), Grapes Garden Restaurant Sangamner (35.71%), Saffron Restaurant & Bar (35.71%), Grapes Fine Dine Restaurant (34.69%), and Mahabaleshwar Berry Bash (34.35%). These brands attract a notable portion of Pokket Cafe customers, indicating potential competitive overlap.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation.
Traffic workload peaks between 17:00-20:00, with the highest workload at 19:00 (67.61%). The lowest traffic is between 0:00 and 6:00. Pokket Cafe can optimize staffing and promotions to match these peak demand periods and consider off-peak promotions.
Consumer segment analysis informs targeted marketing, product development, and personalized customer experiences.
Women (65%) index lower than 100, suggesting lower affinity. Men (112%) show stronger affinity. Gen X (79%) are underrepresented, while Gen Y (107%) and Gen Z (111%) are overrepresented, indicating higher engagement with Pokket Cafe's offerings.