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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Pho Bay performance in the South Korea and how they change over time
See what factors influence Pho Bay performance in the South Korea and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pho Bay' competitors in the South Korea
An analysis of Pho Bay' competitors in the South Korea
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pho Bay is in the top 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates Pho Bay's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pho Bay's market performance is at the 75th percentile, placing it in the average/above average range. This suggests a moderate market presence compared to competitors in South Korea's Cafe & Restaurants industry. Performance peers include 용문갈비집, 제주벨미동문시장점, 채림의정원, Saebyeogjib, 아그로타타마, and 2리식당, all at the 75th percentile.
Outlet count indicates Pho Bay's reach and presence in South Korea, reflecting expansion strategy and market penetration.
Pho Bay has 8 outlets in Gyeonggi and 2 in Jeju between 2025-06-01 and 2025-08-31. Gyeonggi represents the majority of Pho Bay's presence, while Jeju has a smaller but still notable presence.
Identifying competitors highlights brands frequently visited by Pho Bay's customers, aiding in strategic positioning and marketing efforts.
Pho Bay's customers also visit Phở Mein, 로운 샤브샤브, 오르토 그릴 and Oreno Ramen. These brands are key competitors based on customer cross-visitation patterns between 2025-06-01 and 2025-08-31.
Understanding traffic workload by hours helps optimize staffing and resources to meet peak demand at Pho Bay.
Pho Bay experiences peak traffic between 11 AM and 8 PM, with the highest workload around 12 PM. Traffic is minimal during early morning and late night hours between 2025-06-01 and 2025-08-31.
Consumer segments reveal Pho Bay's customer base composition, informing targeted marketing and product development strategies.
Pho Bay has a high affinity with Men (170%), indicating a strong male consumer base. There is also a high affinity with Gen Y (197%), suggesting this generation is overrepresented among Pho Bay's customers.