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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Pastelería sol y luna performance in the Mexico and how they change over time
See what factors influence Pastelería sol y luna performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pastelería sol y luna' competitors in the Mexico
An analysis of Pastelería sol y luna' competitors in the Mexico
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pastelería sol y luna is in the top 11% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Pastelería sol y luna's market performance is at the 89th percentile, classifying it as an average/above average performer. This indicates a solid market standing, though not leading, against competitors like Los Huaraches, Birrieria Chololos, Carnitas Don Vic, Birrieria DON MARIO, Restaurante La Cabaña, and Taquería "La Loma", who are also in the same percentile.
Customer satisfaction shows brand perception. Tracking its changes informs strategies to improve service and loyalty.
Pastelería sol y luna's overall customer satisfaction is 27%, a decrease of 32 percentage points year-over-year. This significant drop suggests a need to investigate and address potential issues affecting customer experience, especially in Chiapas where CSAT is also 27%.
Outlet count shows brand reach. Monitoring outlet distribution informs expansion and market saturation strategies.
Pastelería sol y luna has 20 outlets in Chiapas. Without historical data, it's impossible to assess growth or decline, but the concentration provides a regional understanding of its presence.
Competitor analysis shows market dynamics. Knowing shared customers informs competitive strategies and differentiation.
Pastelería sol y luna's customers also visit Pollo Brujo (18.18%), La Bota Negra (18.18%), Taquitos de la Comisión (9.09%), De La Coca (9.09%), and Helados Mitlah (9.09%). This reveals key competitors and opportunities for targeted marketing to retain shared customers.
Traffic workload reveals peak hours. Understanding traffic patterns optimizes staffing and resource allocation.
Pastelería sol y luna experiences peak traffic between 11 AM and 7 PM, with the highest workload around 3 PM - 4 PM (59.02% - 59.08%). Minimal traffic occurs outside of 8 AM - 8 PM. Resources should be concentrated during peak hours.
Consumer segment insights inform targeted marketing. Gender and generation data help tailor messaging and offers.
Women show high affinity (78%) towards Pastelería sol y luna. Men are over-indexed (116%), suggesting they have higher-than-average engagement. Gen Y is also highly over-indexed (172%), suggesting a strong affinity towards the brand among the Millennial generation.