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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pappa Pizza performance in the Estonia and how they change over time
See what factors influence Pappa Pizza performance in the Estonia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pappa Pizza' competitors in the Estonia
An analysis of Pappa Pizza' competitors in the Estonia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pappa Pizza is in the lower 38% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pappa Pizza's market performance is at the 38th percentile, indicating a below average market standing. This means that Pappa Pizza captures less foot traffic compared to the majority of its competitors in Estonia's Cafe & Restaurants industry. Performance peers in the same percentile range include Kalevi Jahtklubi resto, Guru, VoVa Vorstid & Vahvlid KÖÖK & BAAR, Pompei, BWB Belgian Gastro Bar, and Kohvik Õige Koht.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Monitoring CSAT helps identify areas for improvement.
Pappa Pizza's overall customer satisfaction is 77%, a decrease of 6.3 percentage points year-over-year. In Pärnu County, CSAT is 62%, with a decrease of 9.5 percentage points. This indicates a decline in customer happiness, particularly in Pärnu County, which needs attention to improve customer experience.
Average check reveals spending habits, influencing revenue strategies. Tracking average check helps optimize pricing and promotions for higher profitability.
Pappa Pizza's overall average check is 14.7 EUR, a 15.9% increase year-over-year. In Pärnu County, the average check is 18.8 EUR, with no growth. This suggests increased spending per customer overall, but stagnant spending in Pärnu County.
Outlet count indicates market presence and growth potential. Monitoring outlet distribution helps optimize expansion and market coverage strategies.
Pappa Pizza has 5 outlets in Harju County, 2 in Viljandi County, and 1 each in Ida-Viru, Pärnu, and Tartu Counties. Harju County has the highest concentration of Pappa Pizza outlets, indicating a strong presence in that region.
Competitor analysis identifies key rivals and customer preferences. Understanding competitor visitation patterns informs competitive strategies and market positioning.
Pappa Pizza's top competitors based on customer cross-visitation are Hesburger (8.70%), Cafe Ukuaru (4.35%), Tikupoiss (4.35%), Kuursaal (4.35%), and Steffani (4.35%). Hesburger is the most frequently visited competitor by Pappa Pizza's customers.
Traffic workload reveals peak hours, enabling staffing and resource optimization. Understanding traffic patterns improves operational efficiency and customer service.
Pappa Pizza experiences peak traffic workload between 12:00 PM and 7:00 PM, with the highest workload at 14:00 (51.54%). Traffic is minimal before 10:00 AM and after 10:00 PM. This data suggests optimal staffing and resource allocation during peak hours.
Consumer segments reveal demographic preferences, enabling targeted marketing. Understanding consumer affinity informs personalized campaigns and product positioning.
Women have a high affinity (87) for Pappa Pizza, while men are overrepresented (110). Gen X (103), Gen Y (114), and Gen Z (101) all show affinity. Gen Y is the most overrepresented generation, suggesting a strong connection with this demographic.