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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pão performance in the Brazil and how they change over time
See what factors influence Pão performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pão' competitors in the Brazil
An analysis of Pão' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Pão is in the lower 39% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pão's market performance is in the lower 39% of brands in Brazil's Cafe & Restaurants industry, indicating a below average market position. Performance peers in the same percentile include Gata Gorda, Cortile Pizzaria, Restaurante Gosto com Gosto, Forneria Giorgio, 99 Burger, and Dengo Chocolates | Fábrica de Dengo. This suggests Pão has opportunities to improve its market share relative to these and other competitors.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores are crucial for sustainable success.
Pão's overall customer satisfaction (CSAT) is 77%, a slight increase of 0.1 percentage points year-over-year. The Southeast Region shows a CSAT of 80% with a decrease of 2.8 percentage points, while the Northeast Region has a CSAT of 65% with an increase of 8.6 percentage points. This indicates generally positive customer sentiment, with regional variations suggesting areas for targeted improvement.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue and profitability. Monitoring trends informs pricing strategies.
Pão's overall average check is 46.1 BRL, a 15.3% increase year-over-year. The Northeast Region has an average check of 56.3 BRL, while the Southeast Region has an average check of 41.7 BRL. This increase suggests customers are spending more per visit, potentially due to menu changes or increased prices. Regional differences highlight varying spending patterns.
Outlet count indicates brand reach and market presence, affecting accessibility and revenue potential. Expansion strategies rely on outlet distribution data.
Pão has 11 outlets in the Southeast Region, 3 in the North Region, 2 in the Northeast Region, and 1 in the Central-West Region. The Southeast Region dominates Pão's outlet distribution. This distribution indicates a strong presence in the Southeast, with opportunities for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and competitive advantage. Cross-visitation reveals shared customer base.
Pão's top competitors based on cross-visitation are Mazzano Restaurant And Pizzaria (12.69%), Barraca Praia do Forte - Natal/RN (11.68%), Panificadora e Lanchonete Estrela Dalva Ltda (11.68%), Território Mexicano (11.17%), and Bocaditos Confeitaria e Cafeteria (10.66%). These brands share a customer base with Pão, indicating they offer similar or complementary products/services.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction during peak hours.
Pão experiences peak traffic workload between 16:00 and 18:00, with the highest workload at 17:00 (65.33%). Traffic is minimal between 22:00 and 5:00. This data suggests Pão should allocate more resources during peak hours to manage customer flow effectively.
Understanding consumer segments informs targeted marketing, enhancing engagement and brand resonance. Gender and generation insights drive personalized campaigns.
Pão's customer base shows a high affinity for women (94) and men (106). Gen X has a very high affinity (267), while Gen Y is under-indexed (64). This suggests that Pão's marketing should consider the preferences and behaviors of Gen X, while also exploring strategies to better engage Gen Y.