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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Own Company performance in the Russia and how they change over time
See what factors influence Own Company performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Own Company' competitors in the Russia
An analysis of Own Company' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Own Company is in the lower 33% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Own Company's market performance is at the 33rd percentile, indicating a below average market standing. This means the brand captures less foot traffic compared to most competitors in Russia's Cafe & Restaurants industry. Performance peers in the same percentile range include Duran Bar&Grill, VDUSHE, lounge-cafe, De Paris, Mushmula, ПарковЪ URBAN FOOD, and Sadzh.
Customer satisfaction (CSAT) reflects how happy customers are with the brand, impacting loyalty and future sales.
Own Company's overall CSAT is 67%, a 14 percentage point increase year-over-year, indicating improved customer happiness. The Ural Federal District shows a high CSAT of 71% with significant growth, while the Volga Federal District has a lower CSAT of 57% with a decrease. This suggests regional differences in customer experience.
Number of outlets indicates brand's reach and presence, affecting market share and accessibility.
Own Company has 21 outlets in the Ural Federal District, 10 in the Volga Federal District, and 1 in the Central Federal District. The Ural Federal District represents the largest concentration of outlets, suggesting a strong regional focus.
Identifying top competitors helps understand the competitive landscape and refine strategies.
The top competitors based on cross-visitation are Plov Project (15.38%), SKY 18 (7.69%), MILAN PIZZA (7.69%), Televisor Bar (7.69%), and Tropic Coffee (7.69%). This indicates that customers who visit Own Company also frequent these establishments.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation.
Traffic workload peaks between 11 AM and 10 PM, with the highest traffic around 5 PM (72.46%). The lowest traffic is between 1 AM and 6 AM. This data helps optimize staffing and promotions based on customer flow.
Analyzing consumer segments informs targeted marketing and positioning strategies.
Women are overrepresented (affinity index 107) and Men are underrepresented (affinity index 89) among Own Company's consumers. Gen Y is significantly overrepresented (affinity index 162), indicating a high affinity for the brand among this generation.