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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence MÜLLERBÄCK performance in the Germany and how they change over time
See what factors influence MÜLLERBÄCK performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of MÜLLERBÄCK' competitors in the Germany
An analysis of MÜLLERBÄCK' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
MÜLLERBÄCK is in the lower 11% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
MÜLLERBÄCK's market performance is in the lower 11% in Germany's Cafe & Restaurants industry. This is critically low, indicating a need to improve its market standing. Performance peers in the same percentile range include Aphrodite Restaurant, Rundblick, booze bar berlin, Gasthuus Ulenhoff, My Kebab, and El Poncho Rheinfelden.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors that MÜLLERBÄCK's customers also visit include Bratwursthäusle Brigitte Holl, Valentino Café & Highballbar, Da Giovanni, Asia Palast, and SophienBäck, each with a cross-visitation rate of 11.11%. This highlights potential areas for competitive differentiation and targeted marketing.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
MÜLLERBÄCK experiences peak traffic between 9 AM and 4 PM, with the highest workload at 10 AM (52.96%). Traffic is minimal between 9 PM and 6 AM. This data suggests optimizing staffing levels to match peak hours and reducing resources during off-peak times.
Consumer segment analysis enables targeted marketing and product development, maximizing engagement and ROI.
Women are overrepresented among MÜLLERBÄCK's consumers (affinity index of 155), while men are underrepresented (affinity index of 65). Gen X consumers are significantly overrepresented (affinity index of 287). This suggests a high affinity for MÜLLERBÄCK among Gen X consumers.