Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Mr Bigg's performance in the Nigeria and how they change over time
See what factors influence Mr Bigg's performance in the Nigeria and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Mr Bigg's' competitors in the Nigeria
An analysis of Mr Bigg's' competitors in the Nigeria
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·May – Jul 25
Mr Bigg's is in the top 12% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
Mr Bigg's market performance is at the 88th percentile, which positions it as an above average performer. This indicates a strong market presence compared to competitors. Competitors in a similar percentile range include: A A SUYA SPOT, Xo Boutique Bakery, Ini's Hotpot Calabar Kitchen, Basilico restaurant, Panarottis Pizza, and Amala Tax Office.
Outlet distribution reveals market penetration, strategic expansion, and regional brand strength within the Cafe & Restaurants industry.
Mr Bigg's has the highest number of outlets in Lagos State (7), followed by Anambra State (6) and Federal Capital Territory (4). This indicates a strong presence in these regions, suggesting a strategic focus on key urban areas.
Competitor analysis reveals market dynamics, customer preferences, and opportunities for differentiation and strategic positioning.
Mr Bigg's top competitors based on customer cross-visitation include Domino's Pizza, Crush Cafe, Zzone foods Gwarinpa (shawarma Zone), Yahuza Suya, and La Taverna Lagos. Each competitor shares 25% customer overlap.
Traffic workload analysis reveals peak hours, guiding staffing, marketing, and operational strategies for optimal resource allocation.
Mr Bigg's experiences peak traffic between 17:00 and 20:00, with the highest workload at 18:00 (54.13). Traffic significantly increases from 6:00, peaking in the evening, and drops off sharply after 21:00.