Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence MOMOYO performance in the Indonesia and how they change over time
See what factors influence MOMOYO performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
MOMOYO is right in the middle
Sample of brands in the same percentile
An analysis of MOMOYO' competitors in the Indonesia
An analysis of MOMOYO' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
MOMOYO's market performance is at the 50th percentile in Indonesia's Cafe & Restaurants industry, indicating an average market position. This means MOMOYO's performance is on par with competitors like Mie Gacoan Tuban, Paradox Coffee & Roastery, PEMPEK NONY 168, Monggo Mampir (Kostel & Cafe) Cafe Tanjung Duren | Cafe Rooftop, JJ Steak Plaza Balikpapan, and Days Sweet and Dessert.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business and positive word-of-mouth.
MOMOYO boasts a high overall CSAT of 97%, a significant 10.2 percentage point increase year-over-year, indicating improved customer happiness. Sumatra region shows a CSAT of 97% with a growth of 12.8 percentage points. The CSAT dynamic data shows a slight fluctuation between June and August 2025, but remains high overall.
Outlet count indicates brand reach and expansion strategy. Tracking outlet distribution helps assess market penetration and regional performance.
MOMOYO has a total of 13 outlets in Indonesia. Sumatra has the highest number of outlets (9), followed by Java (3) and Kalimantan (1). This distribution highlights Sumatra as MOMOYO's primary market.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
MOMOYO's top competitors based on customer cross-visitation are Rumah Makan Mama Riko, Pizza Hut, Bingxue Lamandau, and Momoyo Toboali, each with a 5.71% cross-visitation rate. Shabu Pot has a 2.86% cross-visitation rate. This indicates shared customer interest between these brands and MOMOYO.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer traffic patterns optimizes operational efficiency.
MOMOYO experiences peak traffic between 10:00 AM and 9:00 PM, with the highest workload around 5:00 PM (66.86%). Traffic is minimal between midnight and 9:00 AM. This data suggests optimal staffing during peak hours to manage customer flow effectively.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform tailored campaigns and product positioning strategies.
MOMOYO's customer base shows a higher affinity towards women (index 128) and Gen Y (index 117). This suggests that MOMOYO is more appealing to these segments compared to the average consumer. Men (index 64) and Gen Z (index 92) are underrepresented.