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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence MiMi performance in the Russia and how they change over time
See what factors influence MiMi performance in the Russia and how they change over time
Available by subscription
Available by subscription
An analysis of MiMi' competitors in the Russia
An analysis of MiMi' competitors in the Russia
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
MiMi is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, competitive strength, and customer preference in the Cafe & Restaurants industry.
MiMi's market performance is at the 98th percentile, indicating a leading position. This means MiMi captures more foot traffic than 98% of its competitors. Peers in similar range: Zhamel', Американский Бар и Гриль, Giorgi, LoungeRoom, Skala Groz, Blinkin Park.
CSAT reflects customer happiness. Monitoring its trends help identify areas for service improvement and ensure customer loyalty to the brand.
MiMi's overall customer satisfaction (CSAT) is 85%, a decrease of 11.4 percentage points year-over-year. The Central Federal District mirrors this CSAT. Recent CSAT trended from 73.68% in May to 92.31% in July, indicating fluctuations in customer perception.
Outlet count indicates brand reach. Changes reflect expansion or contraction, influencing market presence and accessibility to consumers.
MiMi has 13 outlets in the Central Federal District. This represents the entirety of MiMi's outlet presence for the tracked period. Data indicates a focused presence in this region.
Traffic workload identifies peak hours. Optimize staffing and resources, which ensures efficient service and maximizes customer experience during busy periods.
MiMi experiences peak traffic between 17:00 (5:00 PM) and 20:00 (8:00 PM), with a maximum at 20:00 (8:00 PM) with traffic workload 62.44. Traffic is low in the morning, increasing sharply from 12:00 (12:00 PM).