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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Milma performance in the India and how they change over time
See what factors influence Milma performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Milma' competitors in the India
An analysis of Milma' competitors in the India
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Aug – Oct 25
Milma is in the lower 16% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Milma's market performance is in the lower 16%, indicating a critically low market standing. This means Milma captures a smaller share of customer visits compared to competitors. Performance peers in the same range include Cafe Brewsta, Forest Farm Cafe, Manish Function Hall, Angamaly Dhaba and Chapathi, Sudha Tea House, and Shruthi Anils Kitchen.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Milma's top competitors based on cross-visitation are Arabian Palace (25%), Raviz (12.5%), Ambiswamy's Vegetarian Restaurant (12.5%), Shree Ariyaas (12.5%), and Brindhavan Restaurant (12.5%). This indicates that customers who visit Milma also frequently visit these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Milma experiences peak traffic workload between 3 PM and 6 PM (hod 15-18), reaching a high of 42.51%. The lowest traffic workload occurs between 3 AM and 5 AM (hod 3-5). This data helps optimize staffing and resource allocation.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Women (135%) and Gen X (128%) show high affinity towards Milma. Men (85%) and Gen Y (86%) are under-indexed. Gen Z shows slightly above average affinity (112%). This suggests marketing should focus on women and Gen X.